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Latest Insights
These insights are powered by Newzoo's data and market research.
Every new generation engages with media and entertainment differently. In turn, new content and forms of entertainment enter the market, and existing media platforms transform to meet changing consumer behaviors and desires. As we move into an unprecedented future of fully integrated media platforms, powerful AI, and immersive virtual worlds, there is a greater need...
View full articleIn late 2019, the pandemic started to disrupt supply chains worldwide, and the PC and console markets were by no means immune to the coming turmoil. One of the supply chain casualties was a significant shortage of microchips and semiconductor chips. You may recall the exacerbated wait times for the PS5 after Sony launched the...
View full articleIt’s been nearly two weeks since The Last of Us first aired and the hype is still going strong. The series, a faithful adaptation of Naughty Dog’s 2013 hit, premiered on 15 January to immediate acclaim and audience adoration. It’s already been hailed as the best live-action adaptation of a video game ever made. The...
View full articleThe first month of 2023 is almost behind us and we’re counting down the final three major trends to watch out for this year in the games market. If you haven’t followed our article series on what’s to come in 2023, here’s a quick summary: this year will likely have as many twists and turns...
View full articleWe’re back with the top 10 trends shaping video games and the games market in 2023 and beyond. This year is already proving to be a wild (or at least unpredictable) ride for the market. We’re now seeing the first impacts of 2022, with companies like Ubisoft canceling sizable quantities of games and Google and...
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