Shop Your Favorites From TODAY
TODAY
Show your love for TODAY by shopping official apparel, drinkware, and accessories! Featuring the TODAY logo, this merchandise is a great way to stay connected to America’s favorite morning show.
TODAY WITH HODA & JENNA
TODAY With Hoda & Jenna products make great gifts for all of the TODAY fans in your life, including yourself! Get your official TODAY with Hoda & Jenna apparel, drinkware, and more!
3RD HOUR OF TODAY
Now you can own a product featured on the show such as the 3rd Hour of TODAY Mug! Explore more of your favorite merchandise in the collection.
Featured Products
Best Seller
TODAY Jumbo Mug
$24.95
Fast Ship Item
Sold Out
TODAY Tumbler
$34.00
Fast Ship Item
Fast Ship Item
Fast Ship Item
Our favorite Sunday TODAY products
Your Sunday mornings just got a whole lot better.