Meet the Subaru Family

Select from one of our eight models, all engineered to last, taking you where you want to go safely and comfortably.

Meet the Subaru Family

Select from one of our eight models, all engineered to last, taking you where you want to go safely and comfortably.

  • Enjoy Exclusive Benefits

    As a Subaru owner, you can enjoy exclusive benefits to complement your lifestyle, vehicle, and interests. Subaru Owner Benefits change throughout the year and may be available at different locations for varying times. We hope you check back in often to get the most out of your Subaru experience.

Subaru Advantage Insurance

Subaru drivers who switch to Liberty Mutual Subaru Advantage insurance could save $665 on auto insurance. Its insurance customized especially for your Subaru, so you only pay for what you need. Plus, you’ll have access to exceptional benefits such as New Car Replacement, Accident Forgiveness, and more.

 

Pet Insurance from Liberty Mutual

Liberty Mutual’s customized Pet Insurance delivers multiple policy options spanning accidents, illnesses, and wellness with affordable coverage.

SiriusXM™ Satellite Radio

Add a soundtrack to any drive with a four-month SiriusXM™ radio free trial period for Subaru vehicles equipped with SiriusXM capability.

Subaru Guaranteed Trade-In Value Program

A program exclusive to Subaru owners, Subaru of America, Inc. guarantees your Subaru vehicle's trade-in value for the first 8 years of ownership. 

The Subaru Trade Up Advantage Program

Your Subaru holds its value for the long haul. That’s why with the Subaru Trade Up Advantage Program, you may be eligible sooner than you think to bring home a new vehicle that gives you more of what you love.

Subaru Equity Shield®

Created exclusively by Subaru of America, Inc., Subaru Equity Shield GAP and Optimum Vehicle Protection (OVP) provides coverage to customers who want both protection against unforeseen losses and greater peace of mind. To learn more, talk to your local Subaru retailer. 

  • Subaru Equity Shield GAP

    When the unexpected happens, and your car is totaled, or stolen and not recovered, the last thing you want to worry about is paying an outstanding balance on your loan for a vehicle you no longer have. Subaru Equity Shield GAP covers all or most of the difference between your auto insurance settlement and what you may still owe on your loan.

  • Protect yourself from the unexpected! Tire & Wheel Protection covers costs related to the repair or replacement of tires, and/or the replacement of wheels structurally damaged by road hazards, such as potholes, nails and debris. There are unlimited claims and no mileage limitations for Tire & Wheel Protection during your agreement and no associated deductibles.

    And when selected, Optional Cosmetic Coverage repairs nicks and scrapes on wheels that may occur when brushing against a curb. Cosmetic Coverage repairs are limited to a total of eight (8) individual wheel repairs during the term of the agreement.

  • In addition to being unsightly, dents and dings can harm the resale or trade-in value of your vehicle. Maintain your vehicle’s value and appearance with Subaru Dent Protection. Dent Protection can permanently remove door dings and minor dents without harming your vehicle’s factory finish, keeping your Subaru picture perfect for years to come. Repairs can be performed at your Subaru retailer, your home, or your office. There are unlimited claims and no mileage limitations during your agreement and no associated deductibles.

  • Maintain a clear view of the road ahead. Minor chips and cracks can obstruct your view and detract from your vehicle’s appearance. Subaru Windshield Protection repairs chips and cracks in your front windshield caused by propelled rocks or other road hazards during normal driving conditions. Windshield Protection helps keep you worry-free and your outlook positive. Repairs can be performed at your Subaru retailer, your home, or your office. There are no limits on occurrences or claim benefits, no mileage limitations and no associated deductibles during your agreement. Windshield Protection is not available for purchase in Florida.

    When selected, Optional Windshield Replacement adds two (2) replacements of the front windshield during the agreement term. Windshield Replacement coverage is only available for Subaru models and is not available in all states.

  • Coverage that’s there for you when your keys aren’t. Lost or damaged vehicle key fobs and remotes can cost hundreds of dollars to replace. That’s why it’s a good option to get Subaru Key Protection . Whether your keys are lost, damaged, or locked inside your car, we’ve got you covered. Coverage includes the cost of a replacement key and/or transponder, 24-hour vehicle lock-out assistance and home lockout assistance if your household keys are lost with your covered vehicle key.

    There are no mileage limitations or associated deductibles.

Lease Loyalty Program

If you're leasing your current Subaru through Subaru Motors Finance, you may also qualify for the Subaru of America Lease Loyalty Program. Ask your Subaru retailer for Lease Loyalty Program details.

Military Discount Program

Subaru is proud to offer a special discount to active-duty and reserve members of the U.S. Air Force, Army, Navy, Marines, National Guard, and Coast Guard, as well as veterans and retired military within 12 months of their date of separation. For complete program details and eligibility information, please contact your local participating Subaru retailer or VIP Program Headquarters at [email protected] or 1-800-VIP-0933 for further assistance.

Subaru College Graduate Program

If you're a recent or soon-to-be graduate, you can apply to finance or lease a new Subaru vehicle under a College Graduate Program for leases and loans approved through Subaru Motors Finance. All qualified applicants are also automatically eligible for any other current lease or retail offers. Visit your local Subaru retailer for complete program details and eligibility.

Subaru Mobility Assist

No matter the challenge, Subaru designs vehicles that give drivers a strong sense of control, maneuverability and security. That’s why we created Subaru Mobility Assist, a program that helps Subaru drivers with disabilities get the vehicles modifications they need in order to keep them safe and active. Through Subaru Mobility Assist, drivers get up to $1,000 reimbursement for necessary vehicle modifications on eligible Subaru vehicles.

Certified Pre-Owned Vehicles

If you're ready for the next chapter in your Subaru love story, you might consider a Certified Pre-Owned Subaru. Special finance rates available on all Subaru Certified Pre-Owned used vehicles 2015 – 2010 model year. Cannot be combined with any other incentive. Financing for well-qualified applicants only. Length of contract is limited. Subject to credit approval, vehicle insurance approval, and vehicle availability. See a participating Subaru retailer near you for details.

Subaru Gear

Functional, fashionable, and fun gear for you, your family, and pets, so you’re well equipped for adventures, road trips, or relaxation. Owners also receive special Subaru discounts and promotions on gear year-round.

Subaru Drive magazine

Enjoy a free subscription to this magazine for all Subaru owners — filled with captivating stories, adventures, and product information that fits the Subaru owner lifestyle.

Explore Subaru

Our vehicles will inspire drivers like you to become a Subaru owner for life. Find out what makes us more than a car company.

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* Manufacturer's suggested retail price for all 2022 model year vehicles, except BRZ, have increased by $500 starting with customer orders placed on April 26, 2022. MSRP does not include destination and delivery charges, tax, title, and registration fees. Destination and delivery includes handling and inland freight fees and may vary in some states. Prices, specifications, options, features, and models subject to change without notice. Select colors may be subject to an additional charge. See your retailer for more information.

** EPA-estimated fuel economy. Actual mileage may vary. For Crosstrek Hybrid, EPA-estimated MPG equivalent on a full battery charge. Actual mileage will vary.