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TechTarget
@TechTarget
We help #B2Bmarketing and #B2Bsales teams find and engage active buyers with real insights about real people. 🎯 #ActivityMatters
HQ: Newton, MAtechtarget.comJoined January 2009

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Our new Media Consumption & Vendor Engagement Study dives deep into B2B tech buyer research journeys & engagement preferences to give you essential insight to help shape GTM strategy and tactics 📊 Find it here bit.ly/3XT39nh
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In the 1st blog in a 4-part series, CEO Mike Cotoia shares insight for tech #marketing & #sales teams on navigating today's challenging macro environment and what essential preparations & adjustments are needed in the coming year:
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On Dec 13th we're sharing fresh data on how marketers are thinking about #ABM, discussing common implementation “fails�? to avoid, and outlining “fixes�? that will help you see ABM success faster🚀 Make sure to save your spot and register now: bit.ly/3Ac5pMs
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In the infographic "4 Ways to Help Your SDRs Using Intent Data", we show how high-quality insights in #intentdata can help SDRs to reach their goals and make the success of your SDR program more attainable year over year 👥 Download here: bit.ly/3UmGu0C
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Account-based marketing (ABM) is driving value for many businesses. But how exactly should #ABM be implemented? Our 4-part e-book provides simple strategies to help you decode ABM and drive value for your business: bit.ly/3UEFR2l
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When used in a series, webinars help you build repeat visits and build out your connections to buying teams👥 We share tips for using intent data to fuel the content that ensures your series will resonate with buyers in our recent infographic here: bit.ly/3gSYZLj
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We are thrilled to recognize CrowdStrike APJ as this year's APAC Archer Award winner for Priority Engine Sales Team of the Year 🎉 Congratulations on your incredible work and dedication! For more information on this year's #ArcherAwards recipients: bit.ly/3j18PX0
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