Senior Market Intelligence Analyst

Main Responsibilities of the Role

• Lead research and analysis of market, market trends
• Collect, analyze data and synthesize insights from market, competitors, external partners, marketing and sales teams to ensure holistic approach to market volume estimation
• Develop and support market math model enabling market estimation and forecast on 4-year horizon at region/country/product level with required data quality
• Provide expert advice on market driving factors, risks and opportunities, macro trends, etc. and estimate possible impact on company’s market share
• Identify opportunities for improvement to existing processes, products and systems by making clear recommendations for change and influencing stakeholders to implement change
• Collaborate with research providers and other Market Intelligence functions, to lead and shape primary and secondary research activities that inform and steer company’s key go-to-market, marketing and growth projects
• Build and maintain relationships with leaders across strategy, business development, finance, regional sales, marketing and product teams to grow engagement with and effective use of market and competitive intelligence assets and services
• Champion the ways of working mindsets and practices within your team by actively participating in team meetings, and contributing expertise to add value to successfully deliver results according to MBO goals and taking joint accountability with the team to make decisions and deliver outputs to achieve the company’s goal
• Curate, analyze and model market data to support strategic planning processes and ad hoc requests
• Track, summarize and communicate major industry developments and key research publications with business leaders. 

Requirements

To be successful in the role, you must be knowledgeable of the following:

• B2B and B2C cybersecurity market dynamics (products and services and participants)
• Technology services marketing and sales motions
• Sales enablement
• Industry and Market Trend Analysis
• Market Research (primary and secondary research)
• Generating Marketing Insights
• Structured Problem Solving and Structured Communication
• Driver Based Modelling and Data Analysis
• Business Partnering
• Influencing
• Teamwork
• Stakeholder Management
• Bachelor’s Degree
• Project Management
• Advanced Excel, PowerPoint and Microsoft PowerBI (Preferable)
• Advanced level of oral and written English as a must.