I am a dog person and was always suspect of electric dog fencing and couldn't find any good reason why I'd ever want to shock my dog to help them stay in the yard. I thought it was too cruel, plus I wondered if it really did work. Then we adopted Lulu, a 3 year old yellow lab rescue. From the moment we took her home she had a penchant for running away all throughout the neighborhood. Over time, this did not get better despite our best efforts in training her to say in our un-fenced yard. The breaking point came one day when I was away on business and my wife was taking care of my 2 boys (ages 4 and 2 at the time). In just one day Lulu ran away THREE times and each time my wife had to pack up my screaming, whining boys in the car and drive around the neighborhood yelling the dog's name. As a final straw, we watched her dart in front of a moving car without a care in the world. We were fortunate that nothing happened to her especially since the boys were standing right there. Something had to be done. We explored physical fence companies but they were costly and frankly, it would ruin the open, wooded landscape we love about our property. In doing our homework, we explored other electric fencing companies and while they were less expensive in some cases, I questioned their ability to train the dog in "one day". Plus, I generally question the low cost providers of ANY industry since I know that typically the customer pays for the decreased price in one way or another. I called Steve at Contain My Dog. His salesperson was helpful and spoke from personal experience about the efficacy of the electric dog fence itself, but mostly the training process. It took a few weeks for Lulu to be completely trained. Steve took his time with her and made sure she was ready for the next real life "challenge" before we moved on. Installation was really not a big deal at all. I was nervous about tearing up the driveway to bury the cable but the line was very slight. Not a big deal at all. I appreciated that 90% of my questions were answered on the phone and I didn't have to deal with a pushy salesperson at my house for an hour or more. It's been almost a year and Lulu actually waits in the yard while she watches us go across the street to put my son on the bus every morning. Dogs and people come and go, but Lulu stays in our yard. We even put the cable way back into the woods so that she can still explore back there. We now have the peace of mind that Lulu is safe and we don't have to drag my boys around the neighborhood searching for my missing dog! I would recommend this company to anyone who takes training seriously, loves their dog and wants to keep them safe from harm.