Apple Watch

Apple Watch Series 7

Full screen ahead.

Our largest display yet.

Over 50% more
screen area than
Series 3.

Apple Watch SE

Heavy on features.
Light on price.

Which Apple Watch
is right for you?

Apple Watch
Series 7

Buy

45-mm or 41-mm

Swim-proof¹

Most crack-resistant
front crystal

Certified IP6X dust-resistant¹

Always-On Retina display
Nearly 20% larger than
Apple Watch SE

Over 50% larger
than Series 3

Blood Oxygen app²

ECG app³

High- and low-heart-
rate notifications

Irregular heart
rhythm notification⁴

Emergency SOS⁵

International
emergency calling⁶

Fall detection

Available cellular⁷

Apple Watch
SE

Buy

44-mm or 40-mm

Swim-proof¹

Retina display
Over 30% larger
than Series 3

High- and low-heart-
rate notifications

Irregular heart
rhythm notification⁴

Emergency SOS⁵

International
emergency calling⁶

Fall detection

Available cellular⁷

Apple Watch
Series 3

Buy

42-mm or 38-mm

Swim-proof¹

Retina display

High- and low-heart-
rate notifications

Irregular heart
rhythm notification⁴

Emergency SOS⁵

Compare all models Shop Apple Watch

Apple Fitness+

Get three months on us when you buy an eligible Apple Watch.⁸

Shop Apple Watch

Learn about Apple Fitness+ See what’s new

Apple Watch Studio

Any case. Any band.
Any style you want.

Create your style

Why Apple Watch

It’s the ultimate device for a healthy life.

watchOS 8

A look inward. A leap forward.

See what’s new

Apple Watch essentials

Brand new hues.
Made for you.

Shop the latest bands

Magic runs in the family.

Explore all AirPods models and find the best ones for you.

Free delivery

And free returns. See check-out for delivery dates.

Financing

Get the Apple products you
love with an eligible Latitude card.

Get more out of Apple Watch

Apple One

Bundle up to five
Apple services.

And enjoy more for less.

Try it for free⁹

Apple Music

Over 90 million songs.
Start your free trial today.¹⁰

Pure Throwback

Chill Mix

Good Vibes Only

Three rings. One goal.

See how to close your
Activity rings
on Apple Watch

Health app

Now with a healthy dose of updates.