Watch movies, TV shows, and live content in the Apple TV app

Watch movies and TV shows from popular streaming services, like Apple TV+, and subscribe to premium channels — all with the Apple TV app.

Watch Now tab in the Apple TV app 

If this is your first time using the Apple TV app

Make sure that your device is compatible with the Apple TV app.

If you're using a smart TV or streaming device, you may need to set up the Apple TV app first.

The Apple TV app comes already installed on your Apple devices. To use the latest features, make sure that your device is up to date with the latest version of iOS or iPadOS, macOS, or tvOS.


How to use the Apple TV app

You can browse and purchase movies and TV shows, subscribe to streaming services like Apple TV+, and keep track of what you're watching all within the Apple TV app.

  • From the Watch Now tab, resume watching movies and shows under Up Next, and explore featured content from Apple TV+ and other premium channels. Learn how to subscribe to Apple TV+ or learn how to add other Apple TV channels.
  • Discover the latest exclusive Apple TV+ releases and browse by category in the Apple TV+ tab.
  • Buy or rent movies and shows directly from the Store tab on Apple devices and other compatible devices.
  • Keep track of the movies that you rented or the movies and TV shows that you purchased, and all of your downloads in the Library tab.

If you're a cable subscriber, you can watch content in the Apple TV app. Learn how to sign in with your TV provider on your iPhone, iPad, or iPod touch or use your pay TV or cable provider on your Apple TV.


Pause, fast forward, and control how you watch

While you're watching, you can use the playback controls to pause, skip, turn on subtitles, and more.

To find the playback controls, open the Apple TV app on your device and start watching an episode or a movie.


You may use the Apple TV app only for personal, noncommercial purposes. Read the full terms and conditions.

The Apple TV app and features of the Apple TV app aren't available in all countries and regions. See what's available in your country or region.

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