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Reach audiences where they shop, read, listen, watch, and play through ad experiences both on and off Amazon. Tap into signals to shape your advertising campaigns and measure results.

300MM+

Over 300MM+ worldwide active customer accounts.1

135MM

135 million unduplicated US viewers on Amazon Streaming TV ads and Twitch.2

74%

Nearly 3 out of 4 Amazon customers use Amazon to discover new products or brands (74%).3

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Explore where the industry is heading

IMDb founder Col Needham

IMDb Founder and CEO Col Needham shares the best advice he’s ever received, how advertisers can find inspiration from the movies, and his Oscar favorites.

Dianne Hodges in the South Merrill Community Garden

The Ad Council worked with Amazon Ads on its “Love Has No Labels” campaign, where Alexa responds to “What is love?” with responses from real people.

Woman and a men smiling while looking at a phone.

Learn how to reach customers actively browsing in your category on Amazon with Sponsored Brands, Sponsored Display, Stores, and Posts.

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Sources:

1 Amazon internal, 2020, 2 Amazon internal, 2021, 3 Amazon internal, 2020