Pardot Pricing

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Pardot Pricing Overview

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

Entry-level set up fee?

  • No setup fee

Starting price (does not include set up fee)

  • $1,250per month

For the latest information on pricing, visit http://www.pardot.com/pricing

Salesforce Engage, an additional offering for sales and marketing alignment, is priced at $50 per month per user.

Pardot Support Options

FeatureFree VersionPaid Version
PhoneAvailableAvailable
Live ChatAvailableAvailable
EmailAvailableAvailable
Forum/CommunityAvailableAvailable
FAQ/KnowledgebaseAvailableAvailable
Social MediaAvailableAvailable
Video Tutorials / WebinarAvailableAvailable

Pardot Pricing-Related Quotes

Related Quote from Sekhar Bavisetti

all features. We cannot associate program costs to campaigns to calculate cost per lead.

Related Quote from Verified User

Salesforce) is a big part of the value. For an enterprise-level B2B MAP, they're probably the most competitively priced in this space. (Eloqua, Marketo … an email automation platform that does email fairly well at a reasonable cost, Pardot might be a good choic…

Related Quote from Verified User

While some aspects are lacking for the price point, Pardot's tracking features for campaigns are extremely comprehensive

Related Quote from Verified User

to upload or download data lists. Expensive. They are one of the more expensive platforms out there.

Related Quote from Verified User

customers about End of Life initiatives that have resulted in significant cost savings for the company, as we've been able to turn down costly infrastructure … done that a couple dozen times, to my great agitation. Pardot is quite expensive, so an operation with a smaller budget might have a hard time justifying … Lifecycle notifi…

Related Quote from Verified User

built to coexist so many Salesforce clients are steered to Pardot. As far as cost and functionality, it remains very close to competitors like HubSpot where … built to coexist so many Salesforce clients are steered to Pardot. As far as cost and functionality, it remains very…

Related Quote from Kyle Moloo

Pardot was less expensive than HubSpot or Marketo. Compared to Act-On, it was similar in price but had more features and the integration … difficult to use if/and statements based on custom property values 4 … Pardot is well suited if the cost is the most important…

Related Quote from Nicolas Costa Ossa

more expensive, at least than Infusionsoft. Way more than double. Can't remember the exact number but I'm sure Pardot is a few times more expensive than … complete product. It demands you learn it as an in-house skill. It is expensive, so not all companies can actually get…

Related Quote from Verified User

Price Product Features Product Usability Third-party Reviews

Related Quote from Verified User

large email distribution lists and diverse customer bases. Due to the high price tag, it is less appropriate for smaller organizations who are looking to … marketing automation. In comparison to other competitors, it's the most expensive, but it provides the most efficient…

Related Quote from Verified User

and you want to better understand who your customers and how you can add value to their experience to convert them into leads.

Related Quote from Garrett Genest

have automation that will set the value of one field to be equal to another field or variable - only pre-defined values can be used. For example, you cannot … Canadian Anti-Spam Law automation). You cannot set one field to equal the value of another field. As nice as the email builder is, it's certainly no MailChimp … your team to be able to put out some great looking…

Related Quote from Verified User

Pardot allows us to score users for activity, so we can identify the high-value activity and have Sales follow up. Pardot is a good direct communication

Related Quote from Jordan Linford

Perfect for large scale marketing management. It is on the higher price end. It's great for lead scoring and grading combo. It's the best database

Related Quote from Dan Lobring

Expensive tool. Lack of automated reporting. Requires a fair amount of user training

Related Quote from Jordan Comstock

salesforce. This is due to the way Pardot was before salesforce acquired it. Price is high. Contracts can be long. There is a lot of volatility in marketing

Related Quote from Jack Pennuto

automation. For those not on salesforce, it does not seem of particular value compared to the other big players in the market, particularly HubSpot and

Related Quote from Verified User

Pardot is cheaper than Hubspot Pardot does not push the persona based marketing Pardot links … It is cheaper than what we paid for Hubspot.

Related Quote from Tom Lyttleton, PMP, ACP, PBA

and conversions. Installed and configured correctly this tool will help value your marketing efforts. … significant failure in a marketing campaign that left undiscovered would have cost the client in excess of 150,000.00 in one case. Configured and implemented

Related Quote from Verified User

We replaced Marketo due to costPrice … Marketo has vastly superior product capabilities and better overall UI. Had price not been an issue, there was

Related Quote from Michael Nick

stink here. If you need immediate help there is nowhere to go. Not even for a fee. Interface to Salesforce.com - this interface works better with most of their

Related Quote from Randy Modos

are transitioning to Hubspot. Pardot is still forcing us to pay licensing fees even though their product failed to function. Do not use. The Gmail plugin … at 100 MB storage. This is ridiculous. When we hit the cap they wanted to charge us 4K to increase storage. Poor reporting on emails: Missing data on 1:1 … but this relationship has been soured. I reques…

Related Quote from Darren Ellis

few times a day where customers can call in and get problems solved at no charge.

Related Quote from Trevor Lynn

Price Product Features Product Usability … The single most important factor for us at the time of purchase was price.

Related Quote from Paul Fischer

result we have been able to marginally increase our spend and assess the value that each additional dollar of spend brings. Google Adwords connector is … definitely an enterprise class solution with capabilities, but is also affordable for small businesses. If you are considering HubSpot or a similar solution … In addition I found clients have a longer ti…