We look forward to welcoming you to our stores. Whether you shop in a store or shop online, our Specialists can help you buy the products you love.
When it comes to purchasing a new iPhone, there’s no better place to buy than Apple. For all your questions about carrier support, payment options, and getting your new iPhone set up, we have all the answers you need.
ShopFor sure. We can easily activate your new iPhone so you can keep your same number and rate plan, saving you a trip to the carrier’s store. A Specialist can even help you get connected via phone or chat. Show more Show less
Every iPhone you buy from us online or in an Apple Store is unlocked, with the exception of a few carrier financing options. With an unlocked iPhone, you’re free to go with the carrier of your choice. Show more Show less
You can easily stick with the carrier plan you have. If you’re looking to switch, stop by your nearest Apple Store or call 1-800-MY-APPLE. We can talk about what’s best for you. Show more Show less
Not necessarily. While many carriers have special offers for buying an iPhone, most of those promotions are also available in an Apple Store. Come in or call a Specialist and let us know what you’re looking for. There’s a good chance we can find an option that works for you. Show more Show less
Have more questions about carrier support?
Chat nowDefinitely. You’ll get 3% Daily Cash back on the purchase of your new iPhone and any accessories when you buy from Apple. Or if you’d rather pay for your iPhone monthly, just choose Apple Card Monthly Installments as your payment option and get interest-free payments and 3% Daily Cash, all up front.1 Show more Show less
Learn more about Apple Card Learn more about Apple Card Monthly Installments
Yes, you can get up to $1000 credit on the newest iPhone after trade-in with special carrier deals, directly from Apple. You can also take advantage of special deals for iPhone 12.2 Show more Show less
Absolutely. We offer competitive trade‑in values that you can use to lower the cost of your new iPhone, or get back on a gift card.3 If your trade‑in doesn’t have any monetary value, we can recycle it for free. And if you have any old devices lying around, you can trade those in, too. Show more Show less
We have an option for that. With the iPhone Upgrade Program, you can get the latest iPhone every year with AppleCare+ coverage included.4 Interested? Just chat, call, or visit an Apple Store to learn more from a Specialist. Show more Show less
Have more questions about payment options?
Chat nowYou bet. Whether you buy online or in an Apple Store, it’s quick and easy to get your new iPhone set up the way you like. Whether you visit us in a store or book an Online Personal Session, we’ll help you transfer your data, contacts, and photos, show you how to set up privacy and security features like Face ID or Touch ID, and more. Show more Show less
Not at all. If you back up your data on your current iPhone to your computer or iCloud before you come in or before your Online Personal Session, we can move everything over in a snap. If you’re not able to back up beforehand, we can move all your data over using Quick Start when we set up your new iPhone. And with iOS 15, you’ll have temporary access to all the iCloud storage you need to back up all your apps and data – so moving everything to your new iPhone is easier than ever. Show more Show less
Totally. We take privacy very seriously at Apple. What’s on your iPhone is your business. Getting your new device set up the way you like it is ours. If you trade in with us online, we’ll show you how to erase all the data from your iPhone before you send it in. And if you trade in at an Apple Store, we’ll erase all the data right then and there. Show more Show less
Your new iPhone comes with one year of hardware repair coverage and 90 days of tech support. With AppleCare+, you can extend that coverage and get up to two incidents of accidental damage coverage every 12 months. Or you can upgrade to AppleCare+ with Theft and Loss for an additional cost.5 Show more Show less
Have more questions about setting up your iPhone?
Chat nowAll-screen OLED display6 with ProMotion
Superfast 5G7
A15 Bionic chip
Fastest chip ever in a smartphone
Pro camera system
Telephoto, Wide, Ultra Wide
Up to 28 hours video playback8
Compatible with MagSafe accessories
All-screen OLED display6
Superfast 5G7
A15 Bionic chip
Faster than the competition
Advanced dual‑camera system
Wide, Ultra Wide
Up to 19 hours video playback8
Compatible with MagSafe accessories
All-screen OLED display10
Superfast 5G7
A14 Bionic chip
Dual‑camera system
Wide, Ultra Wide
Up to 17 hours video playback8
Compatible with MagSafe accessories
LCD display
4G LTE cellular7
A13 Bionic chip
Single‑camera system
Wide
Up to 13 hours video playback8
MagSafe not-available
Need some help? Chat now, call 1-800-MY-APPLE, or find a store.
After your new iPhone is set up just the way you like it, ask about our free Today at Apple sessions. Learn essential photo skills. Bring your videos to life in all-new ways. Or see how easy it is to create music.