Get three months of Apple Fitness+ on us when you buy an eligible Apple Watch.* Shop now

New

Apple Watch Series 7

Full screen ahead.

Buy

Learn more

Watch the film

Our largest display yet.

Over 50% more
screen area than
Series 3.

Apple Watch SE

Heavy on features.
Light on price.

Buy

Learn more

Which Apple Watch
is right for you?

New

Apple Watch
Series 7

Buy
Learn more View in AR

45-mm or 41-mm

Swim-proof1

Most crack-resistant
front crystal

Certified IP6X
dust-resistant1

Always-On Retina display
Nearly 20% larger than
Apple Watch SE

Over 50% larger
than Series 3

Blood Oxygen app2

ECG app3

High- and low-heart-
rate notifications

Irregular heart
rhythm notification4

Emergency SOS5

International
emergency calling6

Fall detection

Available cellular7

Apple Watch
SE

Buy
Learn more View in AR

44-mm or 40-mm

Swim-proof1

 

 

Retina display
Over 30% larger
than Series 3

 

 

High- and low-heart-
rate notifications

Irregular heart
rhythm notification4

Emergency SOS5

International
emergency calling6

Fall detection

Available cellular7


 

Apple Watch
Series 3

Buy
Learn more View in AR

42-mm or 38-mm

Swim-proof1

 

 

Retina display

 

 

High- and low-heart-
rate notifications

Irregular heart
rhythm notification4

Emergency SOS5

 

 

 

Compare all models Shop Apple Watch

Apple Fitness+

Get three months on us
when you

buy an eligible
Apple Watch.*

Shop Apple Watch
Learn about Apple Fitness+ See what’s new

Apple Watch Studio

Any case. Any band.
Any style you want.

Create your style

Why Apple Watch

It’s the ultimate device for a healthy life.

Learn more

watchOS 8

A look inward. A leap forward.

See what’s new

Apple Watch essentials

Smooth styles
in sharp shades.

Shop the latest bands

Magic runs in the family.

Explore all AirPods models and find the best ones for you.

Learn more

Free delivery

And free returns. See check-out for delivery dates.

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Financing

Get the Apple products you
love with an eligible Latitude card.

Learn more

Get more out of Apple Watch

Apple One

Bundle up to five
Apple services.

And enjoy more for less.

Try it for free8

Learn more

Apple Music

Over 90 million songs.
Start your free trial today.9

Try it for free9

Learn more

Three rings. One goal.

See how to close your
Activity rings
on Apple Watch

Health app

Now with a healthy dose of updates.

Learn more