Tag Archives: art

Modern techno-kunst of the most boggling kind.

My customary busy schedule of business globetrotting sees me visit places equipped with some really interesting art expositions. And if said busy schedule grants me two-or-so hours of free time, you can guess where I normally head to fill those two-or-so hours. This ritual has seen me squeeze in visits, among many others, to:

Art, arte, iskustvo, kunst. I love it. Mostly. But sometimes, especially when it’s of the modern/moderna/sovremennoe genre, things become… less straightforward, more ambiguous, somewhat contradictory. No matter, for it still always generates unusual thought processes related to the perception of aesthetic experience. And that’s just great!

Well just the other day, I had another arty outing – this time without even stepping onto a plane. It was another Moscow-based visit, and what a visit it was…

Now, do you want to boggle a little? (And, I do believe, the only thing one can boggle is a mind.) Or, rather, would you like to boggle your mind a lot? Or, rather, would you like to overboggle your mind? In that case, you need to get to the new ‘May the Other Live in Me‘ modern techno-art exhibition at the New Tretyakov Gallery, a science-art project of the Laboratoria Art & Science Foundation, which we support. Why? Well, my mind was truly boggled, and my mind does take some boggling. So I highly recommend it to you too. Here’s my brief report and pics on the exhibition – you preview…

Read on…

Our rebranding story, and how Midori Kuma nearly became our logo.

Early June of 2019 was a quiet, nothing-special kind of early June. The world was rotating around the Sun as per, 19 days remained until the astronomical summer, ‘Corona’ meant a Mexican beer, and ‘covid’ meant absolutely nothing to anyone. In short, it was life as we knew it pre-pandemic: what we all could do with a lot more of today…

Meanwhile for the Kompany, we had our own schedules and timeframes, also as per. And early June, 25 months ago on our schedule was significant: it was when our big rebranding was taking place. The time had come for us to say goodbye to the old Korporate style (in terms of the logo, besides a whole lot of other stuff, including the fonts and other stylings and colorings and imagery, and what-have-you), which, given a few tweaks down the years, had been with us a full 22 years! It was out with the old and in with the new – a reboot, an upgrade, a Porsche, a rejuvenation, an image change; time for something different, more in line with the times, and also more polished; at least that’s what I was told (joke). No, really – it was to give us a new corporate style to more accurately reflect the company’s next stage of development – an ambitious yet confident stage, and certainly a futuristic one given our industry (cyber [the security thereof]).

But where others change their logo (slightly!) and have done with it, we had lots more in store. In fact, a full rebranding is a lengthy, complex process of tweaking perfecting all aspects of the identity and life of the company, including not only how we look on the outside, but also the way we interact with audiences, communication style, and scores of other things.

So yes; today’s post is all about rebranding. Now for some detail…

Work on our big rebranding began back in 2018. We’d known for a while how our good old logo/brand and messaging were more late-90s/early-2000s-oriented than 2019. For years we’d been sensing a certain dissonance between our technologies/products – which were always truly cutting-edge – and the image of the company to our users. For several years already we’d not been ‘just an antivirus company’ but a developer of broad-spectrum cybersecurity solutions. Yet still our logo was fairly antique with its pseudo-Greek letters. It was as if it was anchoring the company to the past – to the long-forgotten floppy-disk times.

For nearly a year we brainstormed, thought, compared, imagined, weighed up, discussed, argued, consulted, agreed then disagreed, considered, debated, deliberated… all so as to find the very best perfect fit for our rebranding. A conservative estimate at the number of logo variants our design team put forward gives at least… 300! Then, the final couple of candidate-versions were vetoed be moi. Not because I was being obstinate, but because I was being super obstinate simply didn’t see even in those final few prototypes one that resonated 100% with the company’s aims and values.

Oh, and here are the rejected variants! ->

Some curious near-misses (hits?!) occurred during the year of debate…

Read on…

Flickr photostream

  • Italy
  • Italy
  • Italy
  • Italy

Instagram photostream

Venice vs. November, floods and a biennale.

What’s that whooshing sound? Ah, it’s me rushing from Cancún to Venice, to attend a business event the next day :)

I got to thinking about my previous visits to Venice and how I usually arrived by car. In fact, I hadn’t flown into Venice airport for about 15 years! This time, they told me I shouldn’t be too surprised about their unusual new arrivals terminal. And it really was unusual – or, at least the parking lot:

That’s right! You can take a boat from Venice airport (which is on the mainland) straight to the islands on which Venice lies.

Read on…

Enter your email address to subscribe to this blog

The Yucatán tales: road trippin’ and accommodation.

To conclude my Yucatán tales, I’ll tell you a bit more about my time on the road and the day-to-day experiences. The roads are actually not bad here, especially the highways heading south from Cancún along the coast and those heading west across the entire peninsula. The north Yucatán route is pretty good, with an excellent toll road (and not that expensive) with almost no exit ramps. There’s also practically no traffic and no filling stations :) The road heading south along the east coast is not bad either, but we hit a few traffic jams along the way. On the upside, it’s free, the road surface is smooth and there are lots of signs, so there’s little chance of getting lost:

Read on…

The museum in Baku – hard to out-do.

Hi folks!

After Hannover – we were headed southeast – over to Baku, the capital of Azerbaijan, for a conference for our partners from the Middle East, Africa and Southern Asia. Quick report: everything was just great (as usual). Everyone went home with new knowledge, better motivated, fully sated, content and happy. The event took place in one of the three swish Flame Towers, and the views therefrom were very impressive, as could be expected:

Now for some touristy stuff, since we’d scheduled several hours free in the city. We opted for the Heydar Aliyev Center, which fairly amazed us with its design and exhibitions.

First – the shape: Oh my Guggenheim! And what’s best is that its shape changes as you look at it from different angles ).

Read on…

Tito’s secret bunker.

As you’ll know by now, I’m a big fan of walkies – be they industrial walkies, cultural walkies, extreme walkies… in fact – just about any walkies, but preferably ones involving anything must-see. And I’m of course not alone with my fandom of all things walkies – therefore they are always accompanied by lots of photos and lots of travelogue-y words. Just like in this post – on a place in Bosnia, 30km (60km by road) from Sarajevo – Tito’s bunker!

Read on…

Florentine cultural overdose.

I tend to travel a lot: all around the world (including its more exotic locations), often, and mostly at a fast pace. I’m very lucky in that respect as I love traveling (surprisingly, not everyone does after doing it years!). I’ve been to most of the must-sees of this world, and taken plenty of pics while doing so and uploaded them to this here blog for well over a decade already. That includes both the North and South Poles, the Himalayas, the Sahara, Greenland, and a great many volcanoes. However, it turns out that some places not all that far away from home for some odd reason haven’t ever been investigated by Yours Truly. Indeed, I keep a short list of these special-yet-unvisited destinations with the hope of whittling it down to – hopefully – nothing sooner or later. Well, said list has just been shortened by one place: for I’ve finally, after so many years wanting to get there, been to… Florence!

Yep, though I’d been to Italy sooooo many times before, I never made it here! I’d been to Rome a zillion times since our first office was opened there (in 2008); also Milan, Naples, Venice, Bologna, Maranello, Syracuse and even Palermo. In short – everywhere but Florence! Well, I had briefly stopped at Florence on a train en route to somewhere else, I’d driven around part of its outer ring road, and I’d flown over it plenty of times, but never visited it properly. Until now…

So what can I say? I’ll say Florence is a magical city. Briefly, here’s why:

Read on…

Digital demons – in art and in everyday life.

As regular readers of this here blog of mine will already know, I’m rather into modern art. But when art somehow merges with the anything IT-related, I’m the world’s biggest fan. Well, such a merging is taking place right now in Moscow in its Museum of Modern Art with the exhibition Daemons in the Machine, so supporting it was a no brainer. Artists, consulted by scientists, aimed their creativity at the modern-day topics of artificial intelligence (which, IMHO, is hardly any intelligence at all – just smart algorithms), blockchain, neural networks and robotics. The result is a curious mix of futurology, ethics and – of course – art.

I haven’t been myself as I’m only just back from my latest trip, but I hope to find time for a visit before my next one.

And now, we move from high-art digital demons to everyday, run-of-the-mill – but very worrying – digital demons…

Read on…

Three’s a crowd in Munich museums during Oktoberfest.

Hallo folks!

Munich has lots of excellent museums. But when’s the best time of year to go check them out? Turns out: late September/early October. Why? Because that’s when Oktoberfest takes place! Yes, while practically the whole population of the city and surrounding areas, plus millions of tourists from around the world are at the city’s famous Volkfest (the largest Volkfest in the world, no less), the museums are practically empty! Yeh! It’s like having a whole museum to yourself. Weh!

The first museum we checked out was the Pinakothek der Moderne. And just look at all the crowds we had to elbow our way through:

Read on: A lengthy line for entry tickets…

Brownian Paris in summer.

Hi folks!

How time flies?

We’re nearing the end of the first half of 2018 already (which will end, like every other year, with our company’s mega bday bash). Just about six weeks left – and just a few more business trips – and that will be it: time for downing tools and having some well-earned rest and relaxation.

Well here I am on one of the above-mentioned business trips – in sunny Paris. Can’t complain, generally, of course. Paris is Paris, after all. But I can complain that it’s 95% business on this trip: just a few hours left for some sightseeing. Oh well, at least we were installed right in the center of the capital, which meant only one thing, in my book: a trip to my fave Paris museum – in the Pompidou Centre.

Coming to this place is always such a pleasure. I’ve been several times since my first visit in the early 2000s, and am never let down. This time though, I have to say, the exhibitions weren’t quite up to their usual high standard; at least that’s how it seemed to me. But that’s only subjective: I was on a roll of negativity, which started back in Morocco ). I’m sure objectively [sic], all was merveilleux.

Read on…