Apple Store 4+

My new iPad Pro 12.9 was delivered this morning, 36 hours after I placed the order. I turned 60 yesterday and it was my present to myself. I’m never ceased to be amazed at the quality of Apple’s electronics. My family of five all have iPhones and for my Marketing job I use a 27” iMac. I’m a truly a lifetime user, in 1984 a few years out of college, my boss got me the new Macintosh computer. I have been employed with that same company over 30 years now and my Apple computer has be upgraded on a regular basis. Never, ever, have I had any issues with any Apple product! I signed up for an Apple Card with this purchase and snagged some Apple Cash back dollars. Give me an iMac and Adobe creative suite and there’s nothing I can’t accomplish to Market our products. The company product catalog I began designing on that new Macintosh in 1984 was 74 pages and now our catalog is over 700 pages. Progress and achievement through Apple, no other brand of electronic products can compare.

A critical part of the Apple experience beyond elegance in design, beyond product reliability, and beyond integrity in handling those rare occasions when support is needed, is simple thoughtfulness. The facility of use, the intuitive UI, and the ease and simplicity of discovering more and more commands effortlessly is what makes the Apple experience what it is. This is at the root of the deeply held loyalty of Apple customers.

This app is an extension of the Apple experience for purposes of buying from Apple. Nothing bad, nothing surprising, it just works as you would expect it to. Perfectly.

Please allow for user ability to toggle between accounts. I’m one of those poor souls that has an iTunes account and and iCloud/Email account. Yes, different. Early iTunes account adopter and later paid iCloud; before iCloud became free for all. Now, the store automatically grabs the iCloud not the iTunes account. There no way to change it. This is poor executed and a major inconvenience. If one signs out of his/her primary device (iPhone) to force Apple Store App to take your iTunes account instead of iCloud, then it logs your iTunes account off of all of your devices. This is nightmare to log back into every single device. Again, poor execution and no common sense. So, I went to log into Apple Store in Safari on iPhone to bypass the App logged to iCloud. I logged into Apple Store online after being harassed by iOS to log in with iCloud. Then, every time I selected to do something like “search for MagSafe charger” I was redirected to the App with wrong account. Ergo, I HAD to delete the Apple Store App just to use Apple Store in Safari with my correct account. Again, poor execution and majorly inconvenient.

PLEASE FIX THIS INSANITY.

I actually like the Apple Store App…it will remain deleted until this mess is corrected.