Latest from the Global Marketing Team

#marketing-team

Agenda: Global Marketing Team Meeting, 8 December 2021

Hello. Preparation for today’s 14:00 UTC Marketing Meeting

All welcome to attend.

If you’re working on notes from a previous meeting, please can you give an update @meher so we can share this with the meeting. If anyone would like to help facilitate the meeting today or next week, do volunteer too!

  1. Make Marketing Workshop: Contributor Ladder
    An updated visual has been added to the post by @EidolonNight a few hours ago. The deadline for asking any questions or adding any comments on the post has been extended until 21:00 UTC, Tuesday 14 December 2021. There will be an opportunity to ask any questions or make suggestions in today’s meeting too.
  2. Team RepTeam Rep A Team Rep is a person who represents the Make WordPress team to the rest of the project, make sure issues are raised and addressed as needed, and coordinates cross-team efforts. nominations

If anyone who has not responded as yet to whether they will be happy to stand, we would really appreciate if you can share. If you would like more information or have a timing issue, then do come and chat with one of the existing team reps or post a question in the slackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/.. We have a couple of people left to hear from and then as a team today can confirm arrangements.

3. About page and social media for 5.9 collaboration
We will be sharing the discussions that have been taking place in the collaboration session at 15:00 UTC today, and hope this will enable more of those in APAC times to be able to join. We have some cross-checking to do between two documents too and some gathering of feedback.
Marketing GitHub card with links to the updates on the About Page.

Agenda: Global Marketing Team Meeting, 1 December 2021

Today’s Global Marketing Team meeting will be focused on collaborations and answering any queries on tasks.
Link to the start of the meeting held on the Make WordPress SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. Marketing channel.

  1. Welcome
  2. (a) Who is with us (b) New people to the channel (c) Social, fun question
  3. Notes and final additions for the Update
  4. Updates on 5.9
    1. Help us test 5.9 features https://make.wordpress.org/test/2021/11/30/help-test-wordpress-5-9-features/
    2. WordPress 5.9 BetaBeta A pre-release of software that is given out to a large group of users to trial under real conditions. Beta versions have gone through alpha testing in-house and are generally fairly close in look, feel and function to the final product; however, design changes often occur as part of the process. 1 was released and is available for testing. Thanks to everyone who took part with this before and yesterday. https://wordpress.org/news/2021/11/wordpress-5-9-beta-1/ 
    3. A look at WordPress 5.9 https://wordpress.org/news/2021/11/a-look-at-wordpress-5-9/
  5. State of the WordState of the Word This is the annual report given by Matt Mullenweg, founder of WordPress at WordCamp US. It looks at what we’ve done, what we’re doing, and the future of WordPress. https://wordpress.tv/tag/state-of-the-word/. update – meeting Slack link on the social media information
  6. WordPress Annual Survey – meeting Slack link to the information
  7. People of WordPress update – latest feature
  8. Month in WordPress Newsletter update – GitHub card
  9. Team nominations update and meeting times – Slack link to item
  10. Collaborations (below)

10. a) More collaboration on the contributor ladder

We hope to be able to do some more on this today and have been trying to sort out some tech access issues. Even if we can’t access the board, we will be able to explore some of the questions and chart where some of the cards could go on the board.
If we can not do this in today’s meeting, we will arrange a new date and find a date that works better for more people.
More details – the original post. UPDATE: Nicholas will be adding a new screenshot to the post after the collaboration and some notes. Please do add further comments directly on the post before the meeting on 8 December 2021.

10. b) Learn WordPress social media collaboration task [reminder of this task for asynchronous contribution]

To continue to draft and review social media posts for a direct usage on channels and available to be adapted.

Channels: Twitter, Facebook and LinkedIn.

  • Draft posts on the video workshops in the GitHubGitHub GitHub is a website that offers online implementation of git repositories that can can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ card (linked below) for these three channels.
  • Mark up items which would benefit from an image or where an image exists which could be sized and used.
  • Include any social media tags following a search on those channels, that could be relevant. The main tag we use is #LearnWP

Resources

The Google document we will be using will be shared in the meeting and has been posted at 13:00 UTC in the channel.

The video workshops to be promoted and any further discussion items for the card (Marketing GitHub).

Links to more on this collaboration and other items for this week will be updated on this post later today for anyone wanting to contribute async. Thanks in advance.

10. c) About page / social media / working with Training, Documentation and CoreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress. on 5.9

We will cover an update on 5.9. From next week, as the About page content is coming together, we will be able to start more work on the draft socials posts and search. More details.

The next catch up on the About Page will be in the Core Slack channel on Friday 3 December 2021, at 19:00 UTC. Link to the beginning of the collaboration in the Make WordPress Core channel.

Thanks to @yvettesonneveld, @meher, @nalininonstopnewsuk, @lmurillom, and @marybaum for additional contributions to this agenda.

#marketing-team

Help contribute to social media materials for 5.9 release

When you can help?

Global marketing meeting from Wednesdays 8 December and 15 December 2021, at 14:00 UTC (time tbc on whether this will be extended to 15:00 UTC), drop-in sessions, and asynchronously during this period.

What will we be collaborating on?

We will be researching and writing social media draft copy for the WordPress 5.9 release. As in previous releases recently and promotions, we will draft posts for editing into a social media amplification pack. We will cover in the main Twitter, Facebook and LinkedIn channels. We hope to much more closely align this with the work in #Training and #Documentation.

The posts will be able to be reshared and adapted by others in their own networks, by meetups and users wanting to share the benefits, latest features and showcase the community of contributors.

The main confirmed information source will be the final version of the About Page text, which should be committed later today for Release CandidateRelease Candidate A beta version of software with the potential to be a final product, which is ready to release unless significant bugs emerge. 1. We will also have a contact of the technical writer this time to help verify items too. Thanks to the group who worked on the coreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress. information flow to marketing, and the revisionsRevisions The WordPress revisions system stores a record of each saved draft or published update. The revision system allows you to see what changes were made in each revision by dragging a slider (or using the Next/Previous buttons). The display indicates what has changed in each revision. on this to reflect on the 5.8 experience .

Can you give a few hours to help in the live collaborations or asynchronously?

Please let @webcommsat (@ abhanonstopnews on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/.), @marybaum, or @yvettesonneveld if you can help with this.

You can let us know in the thread of this message or the Marketing channel on the Make WordPress Slack channel.

We welcome people joining to shadow during the meeting too. Just let us know so that the team can check-in with you during the meeting and support you.

Thanks to everyone for your involvement in supporting the next WordPress release.

#5-9

Global Marketing meeting 24 November 2021

If you are reading these notes on a website other than the Make WordPress Marketing blog, please contact us on the #marketing channel on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog as we may not be aware of comments you add on other sites to be able to reply or help involve you.

Link to the start of the meeting on the Marketing Slack to help with an async contribution.

1. Welcome, introduction

These summary notes focus on key items and actions from the meeting and assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues please do join the discussion threads after the meeting and send your updates. 

2. Contributors

  1. Attendees Slack Thread
  2. New people and returners to the channel

3. Meeting Notes

A. Pending Notes

A reminder to those who have notes pending to please finish them up as soon as possible and let @lmurillom or @meher know in the main #marketing channel when they’re done. 

We are updating the P2P2 P2 or O2 is the term people use to refer to the Make WordPress blog. It can be found at https://make.wordpress.org/. with notes that have had links that need updating or ones that need copying over from the google doc, including some older items left in the google doc due to Covid-issues. Thanks to everyone for stepping in to help with this. 

Thank you to @majaloncar and @femkreations who have stepped in and volunteered to do notes for 3 November 2021 and 17th November 2021.

Rota for Drafting Notes:

Please note that the initial draft is needed by Friday 17.00 UTC each week to help with actions and follow-ups that might be needed.

After every meeting, we now add a link to the Slack meeting at the top of the weekly agenda on the P2 (make Marketing Team blog).

Notes are a summary of the main points in the meeting.  Read more about notes in this slack thread.

4. Team RepTeam Rep A Team Rep is a person who represents the Make WordPress team to the rest of the project, make sure issues are raised and addressed as needed, and coordinates cross-team efforts. Elections

  • We are continuing our call for team reps for 2022 for the Marketing team. 
  • Thanks to everyone who contributed, edited, made suggestions, and asked questions relating to our follow-up post.
  • Josepha and Chloe confirmed the election cycle for all teams will be yearly, and that existing team reps across teams stand afresh if they would like to, for the role. 
  • As we have some fairly newly appointed team reps in marketing, following previous requests for nominating people in the team, we would like to thank them too for their energy and hope they will consider standing.
  • A list of answers to questions regarding Team Rep Elections can be found in this Slack thread by @webcommsat.

If you would like to stand or nominate someone in the team who you feel would be a good team rep, you can do so in comments on the post or speak to one of the existing team reps. We have also been holding drop-in sessions if anyone has any questions.

a. General

Updates from: @EidolonNight 

  • For awareness rather than a request for anything, planning for WordCamp Europe 2022 is underway
  • With 5.9 delayed, that means that our next big event is State of the Word on 14 December 2021. There will be some organic and paid content going out on the WordPress profiles for Twitter, Facebook, and Instagram. If you spot any of it, please like, share, comment, etc.
  • State of the WordState of the Word This is the annual report given by Matt Mullenweg, founder of WordPress at WordCamp US. It looks at what we’ve done, what we’re doing, and the future of WordPress. https://wordpress.tv/tag/state-of-the-word/.: The current posts to share and pull messaging from are: The announcement post (this is where the stream will be posted when live) and this is post for anyone attending live

B. CoreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress.

Update from: @webcommsat and @marybaum

  • The About page/ help page bug scrub/ check-in has also changed from Mondays 19:00 UTC to 20:30. The full bug scrub schedule.
  • The revised schedule for 5.9. Please do read this. We will be continuing to work on items for 5.9.
  • With 5.9 delayed, that means that our next big event is State of the Word on 14 December. It’d be great to do the usual social amplification: sharing the post on your personal social profiles, sharing on the Make Marketing profiles, etc. There will be some organic and paid content going out on the WordPress profiles for Twitter, Facebook, and Instagram. If you spot any of it, please like, share, comment, etc.

C. Social Media Promotion

Update from: @lmurillom

Thanks for sharing #OnlineWPMeetup and other posts! Please engage/amplify:

  • This week’s Online WP MeetupMeetup All local/regional gatherings that are officially a part of the WordPress world but are not WordCamps are organized through https://www.meetup.com/. A meetup is typically a chance for local WordPress users to get together and share new ideas and seek help from one another. Searching for ‘WordPress’ on meetup.com will help you find options in your area. Roundup on LinkedIn
  • FSE Hallway Hangouts promo on LinkedIn
  • #WPDiversity Promo for  27 November

Actions:

D. Promotions

6. Collaborations

  • For anyone who has not seen our collaborations items for today, copy them over to this area too. We have a dedicated collaboration/ drop-in time for anyone who is stuck/ has questions after the main meeting, starting at 15:00 UTC.
  • Next week during part of the meeting and in our dedicated collaboration slot at 15:00 UTC, we will be spending some time on a video call looking at the board draft for the contributor ladder, as we know this time is not suitable for everyone with different time zones.
  • Today, we will be continuing with the Learn WordPress collaboration from last week.
  • Continued with the Learn WordPress collaboration from last week. Link to the collaboration Doc can be found in this slack thread.

7. Diary Dates

Next Marketing Team Meeting

  • Wednesday 17 November, 14:00 UTC – Global Marketing Team meeting in the #marketing channel on Slack.
  • Does your task need some time in the future agenda? Contact @meher and @webcommsat in the #marketing channel on Slack.

➤ How to get started?

  • We have a number of new contributors shadowing at the moment. Please do let us know if you would like some help.
  • If you were in the Marketing Team meeting and would like some extra help to get started to contribute to the project, contact @maedahbatool and @yvettesonneveld for information on future Contributors Onboarding events.

#marketing-team, #meeting-notes

2022 Team Nominations for Marketing

This post continues the call for Marketing team reps for 2022. Details of how you can nominate and a timetable are in the sections below. We’ve included some background to recognize the thinking and efforts across the team to help get us to this stage.

We are posting our next Update and posts on what the team has been doing to help encourage contributors to get involved as a team repTeam Rep A Team Rep is a person who represents the Make WordPress team to the rest of the project, make sure issues are raised and addressed as needed, and coordinates cross-team efforts., or in the many other ways to take part and learn more about different parts of the project.

Thanks to the other teams who have shared their write-ups and election processes, so we can adapt them below for marketing, and to Chloe and Josepha for their information to help finalize the arrangements today.

Team rep is a role focused on co-ordination and administration

For more information about these roles in the WordPress project, you can check the article about what it means to be a Team Rep. In summary from this post.

Team Rep is a leadership role that is mostly administrative in nature; it is not a Lead role. Letting go of the Team Rep title is not a loss of status, just a handing off of responsibilities. Someone who is a leader in a team can lead whether they are doing the team rep job or not.

Each team has team representatives (reps). Team reps are responsible for communicating on behalf of their team to other contributor teams and sharing this information back with their own team. They help represent the team internally, collaborate with other teams, raise, manage the meetings with contributions from others in the team, contribute to the agenda and notes, and address any issues.

How did we encourage and elect Marketing team reps in the past?

In Marketing, we have had a hybrid system during the last two years as we have wanted to move towards elections like some other teams. Since the start of the COVID pandemic, we expanded this approach on the path to full elections and to provide support and encouragement to anyone interested in becoming a team rep or another co-ordination and reporting role, such as, task co-ordinators and what we call in the team, our projects and actions groups.

In this hybrid approach, team members have been asked regularly to highlight contributors, suggest people for team reps, or put themselves forward for roles to help co-ordinate tasks or the team’s activities in specific areas. These nominations have been collated by the Team Reps and a check done with the person nominated to confirm they were happy to stand. When vacancies have arisen in the last two to three years, these have been allocated based on these nominations/ suggestions.

@yvettesonneveld, I, and others have suggested we move towards the approach used in some of the other teams and asked about a shared approach across the Make Teams to make it easier. So it is exciting that now all teams will be able to have elections. We realize that there have been some reservations about moving to a regular election and reducing the number of team reps, but we hope that together as a team we can work through any of these issues.

Please know that we continue to value everyone who is co-ordinating, organizing or helping on a task.

Six team reps and support group

Marketing has traditionally had a larger number of Team Reps to be able to co-ordinate and keep awareness of activity in the other Make Teams, and more similar to the Deputies idea in the Community team. This has been supported by wider projects and actions groups, often enabling the team to bring in specific skills, enable a greater welcome and support to team members and new contributors, and learn and share more about the WordPress community and contributor teams. This combined approach has been able to help address:

– the global nature of the team and wide skillsbase

– share the workload and encourage sustainability

– efforts to grow the diversity in terms of where the team members are based, skillset, and improve opportunities for asynchronous contribution for those in different timezones than the main meetings or for contributors with family, caring or work demands

Due to the pressures from the pandemic, we currently have maintained this larger Team Reps group plus our projects and actions groups. They all work together with the task co-ordinators, and the wider team is encouraged to join in, attend, input into all discussions.

The new project mapping system on the Marketing Team GitHub was also designed to enable this further. It will help as we move towards a smaller Team Rep group supported by the projects and actions group, and various task sub groups.

Aligning the team reps system across the Contributor Teams

Josepha would like to see two to three Team Reps in each Contributor Team. In her message to the Marketing Team, she has suggested to aim to ‘a mix of company sponsored and self sponsored folks’.

Having more than one Team Rep allows the individuals to share responsibilities, divide tasks and cover each other when needed.

As highlighted during the weekly Marketing meeting in the last few weeks, all WordPress Teams will be using an annual election process to select the new Team Reps (Josepha’s post). Each person will need to stand for nomination per year. This means that all existing team reps positions, including those recently nominated and appointed, will stand for election on a yearly cycle.

How do I nominate someone?

The team can have two to three Team Reps every year.

If you would like to stand or know someone who would be a great fit, please nominate them or yourself by adding a comment to this post. If you would like to chat more about the role or nominate someone privately, please contact one of the existing Marketing Team Reps (names on this link) who will be really pleased to share their experience.

Remember that, if someone nominates you, but you don’t feel like accepting at this time, it is completely fine to decline. Your nomination will be considered by the whole team only if you explicitly agree to it.

Timetable for nominations and elections

Following the model being used in other teams and we are aware that there are some major festivals and ongoing school holidays for those with other responsibilities, we want to allow for everyone to be able to be nominated and vote.

3 November 2021: further share the planned timetable and post, and receive any comments.

From 5 November 2021: encourage nominations and promote in the Marketing Team slackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/., with a regular open drop-in by 10 November for anyone who would like to consider being nominated or who has been by someone else. Previous team reps will be invited to come and share their experience, if they are available.

30 November 2021: close nominations. Share a list of nominations in the Slack and update this post. A link to how to vote, if needed, will be shared during the global Marketing Team meeting on Wednesday 1 December 2021 (updated date). This will give anyone unable to attend an opportunity to vote after the meeting.

10 December 2021: Close poll
(This is in line with other teams which are keeping their polls open until December 10, 2021 at 12:00 UTC to take account for the US Thanksgiving holiday and the WordPress next release. This timetable, draft post, and information for nominations were shared for comment and awareness/ consider nominations in the Marketing Team meeting on 3, 10 and 17 November 2021)

Please do considering standing, and do vote in an election to continue to support the team. This will build on the progress and achievements of the team gained with thanks to the efforts and dedication of all the team reps, members and wider project efforts since the Marketing team began.

Celebration date: invite all the previous team reps to a social and thank you on behalf of the team and community.

1 January 2022: As with other teams, like CoreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress., new reps will start their role at the beginning of 2022.

Nominations

Nominations will remain open until 30 November 2021, 12:00 UTC. Please add your nominations as a comment on this post. You can nominate yourself or someone else if you think they would be a great fit.

Updates from meetings / drop-in 24 Nov:
– names will be published only if the nominee has confirmed they are happy to stand. We would like to share in Slack a list of all those nominated, including those who decided they did not wish to go forward at this time.
– you can still choose to stand/ confirm a team rep election nomination for a future election year if you opt not to be put forward for 2022. Please know that declining to stand will not be a barrier to ongoing involvement in the team / other Make teams, task sub groups, projects and action groups.
– you can also have informal chats with the existing team reps or the projects and action groups members if you are unsure about standing
– members can nominate more than one person
– you don’t need to be in a particular timezone nor country/ continent to be a team rep. Like now, team reps come from different continents and timezones
– you need to be on the Make WordPress Slack

Announcements

We will announce the results at the next team meeting after the election closes on 10 December 2021!

If you have any questions, please ask in the comments or in the Marketing Slack.

Thanks to @webcommsat@yvettesonneveld, @meher, @lmurillom, @eidolonnight, @vimes1984, Dan Soschin and others in the marketing team meetings who collaborated or peer reviewed the nominations post before publication and sent information/ Q&As for updates.

#nominations#marketing-team

#team-reps

Help promote WordPress Meetups each week

Did you know contributors in the Marketing team pull together highlights and stories from online WordPress Meetups every week to help keep the community connected and support organizers?

You can discover what is on each week by following social media channels, and take part in promoting these amazing events held across the world. If you have social media experience and can help with the tasks in this area, join or leave a note asynchronously in the Marketing team meetings and we will help you get started. Tasks include:

  • research on the internet
  • checking links and current social media tags for the meetups and prospective audiences
  • maintaining the admin and tools behind this task area, and continuing to make it simpler and easier
  • checking time conversions (we also list events which are for a wider audience in UTC time so others can join in)
  • marketing/ communications support to organizers and responding to requests, working alongside the Community team
  • short stories and identification of potential ‘Contributor Story’ follow-ups too. We had been working on a series on organizers of WordPress Meetups which could possible run on social and newsletters to help encourage others, especially during pandemic. Some of our pre-pandemic meetupMeetup All local/regional gatherings that are officially a part of the WordPress world but are not WordCamps are organized through https://www.meetup.com/. A meetup is typically a chance for local WordPress users to get together and share new ideas and seek help from one another. Searching for ‘WordPress’ on meetup.com will help you find options in your area. marketing support is on hold until the return to in-person events
  • update surveys and follow-up actions

Can I join for a few months or focus solely to this task area?

We have multiple ways you can get involved, so do come and chat to me (@webcommsat – @ abhanonstopnewsuk on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/.), @lmurillom, @yvettesonneveld, and @meher who have been co-ordinating this area. We can also pair you up with an existing contributor, where possible, to get started.

You can join the rota on specific tasks for a couple of months or become part of the main group collaborating on this We have a small task group that work on this area every week and prepare items in advance.

During the last two years, we’ve also enjoyed contribution in this area from many contributors, ranging from those who wanted to learn more about a specific aspect to help their own local WordPress Meetups, to those who had specialist skills and were able to share them directly.

Social media examples

We write social media in such a way that the Meetups themselves can use them and people can reshare the posts or the meetup that is of interest to them with their own networks. With more people taking part, we can do more on this. We have reduced some of the outputs in this area due to the effect of the pandemic and as some of our regular contributors have had more limited time. If you would like to join the team on this, do let us know.

LinkedIn – Make WordPress Marketing Team

Facebook – WordPress Events

Twitter – WordPress Events

Some of this content may also be useful for the monthly Meetup newsletters.

WPDiversity events of interest to Meetup organizers

We work alongside the Community team’s WPDiversity group, and have a handful of members that contribute in both areas. Many of the events run by the group can benefit Meetup organizers and aim to encourage and support both them and potential speakers. The group runs workshops for underrepresented community members and for WordPress event organizers to increase diversity in the project.

You can help promote these events by resharing our social media posts and using our special web links for the event bookings. If you would like to help in drafting the posts, come to one of our weekly meetings on Wednesdays (currently 14:00 UTC) on the #marketing channel on the Make WordPress Slack Instance.

As we get details on the finalized events, they are added to the Rolling Tasks board on the Marketing GitHub. We have moved to a quarterly google doc for working on social media posts as some events series span two months.

We also promote links in the weekly Marketing team agenda and share them and the event link for promotions with the WPDiversity team.

Learn WordPress promotions

We are collaborating with the Training team on workshops, meetup events and more to highlight and introduce all the amazing content on and are coming to this free Learn WordPress resource.

The current Learn WordPress marcomms board, Marketing team.

Recap of the tools we use and collaborate on with Learn WordPress

In the longer term, we will bring together meetup promotions tasks and Learn WordPress events onto the single Rolling Tasks card on the Marketing Team’s GitHubGitHub GitHub is a website that offers online implementation of git repositories that can can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/. But for now, as team members are learning about GitHub and the ways of logging Learn WordPress items ready for promotion and the lead-in times for marketing queries / drafting are being finalized, we are running three separate tasks boards. This also helps us with discussions on graphics and be in sync with other plans in the Training team.

We also are aware that some of our members have difficulty or access issues using Google Sheets. We are continuing to signpost and help with this, if you can join in, let us know.

Once the Marketing GitHub moves into the main WordPress directory, it may be that we keep the Learn WordPress marcomms board on its own to be able to potentially automate or cross-use from the main LearnWordPress GitHub repository. For background for those new to the tools being used, the Training team also use TrelloTrello Project management system using the concepts of boards and cards to organize tasks in a sane way. This is what the make.wordpress.com/marketing team uses for example: https://trello.com/b/8UGHVBu8/wp-marketing. and spreadsheet trackers, and there are discussions on other tools.

Thanks to @yvettesonneveld, @meher, @lmurillom, and @nalininonstopnewsuk for reviewing this post, and everyone involved in social media research, preparation, editing, posting, and reviewing.

#learnwp, #onlinewpmeetup

Agenda: Global Marketing Meeting, 17 November 2021

Today’s Global Marketing Team meeting will be focused on the ongoing collaboration for social media promotion of Learn WordPress workshops.

After the welcome, a link to last week’s draft notes in the Google document, and any urgent requests for help/ task updates, we will be able to go straight into the collaboration.
We have two tasks already shared in SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. yesterday relating to:

  • the polyglot newsletter (some of the team will continue to work on this to support the polyglots after the meeting and new people are welcome to come and discover more about polyglot conribution)
  • WPDiversity next event promotion: you can join in this after the main meeting using the links which will be shared in Slack

Learn WordPress social media collaboration task

To draft social media posts for a direct usage on channels we use and available to be adapted.

Channels: Twitter, Facebook and LinkedIn.

  • Draft posts on the video workshops in the GitHubGitHub GitHub is a website that offers online implementation of git repositories that can can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ card (linked below) for these three channels.
  • Mark up items which would benefit from an image or where an image exists which could be sized and used.
  • Include any social media tags following a search on those channels, that could be relevant. The main tag we use is #LearnWP

Resources

The Google document we will be using will be shared in the meeting and has been posted at 13:00 UTC in the channel.

The video workshops to be promoted and any further discussion items for the card (Marketing GitHub).

Thanks also to @yvettesonneveld @Hauwa Abashiya @Courtney @lmurillom @nalininonstopnewsuk and @meher for contributing to this.

Links to more on this collaboration and other items for this week will be updated on this post later today for anyone wanting to contribute async. Thanks in advance.

#marketing-team

Notes: Global Marketing meeting 10 November 2021

If you are reading these notes on a website other than the Make WordPress Marketing blog, please contact us on the #marketing channel on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog as we may not be aware of comments you add on other sites to be able to reply or help involve you.

Link to the start of the meeting on the Marketing Slack to help with an async contribution.

1. Welcome, introduction

These summary notes focus on key items and actions from the meeting and assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues please do join the discussion threads after the meeting and send your updates. 

2. Contributors

  1. Attendees Slack Thread
  2. New people and returners to the channel

3. Meeting Notes

A. Last week notes

A reminder to those who have notes pending to please finish them up as soon as possible and let @lmurillom or @meher know in the main #marketing channel when they’re done. We are updating the P2P2 P2 or O2 is the term people use to refer to the Make WordPress blog. It can be found at https://make.wordpress.org/. with notes that have had links that need updating or ones that need copying over from the google doc, including some older items left in the google doc due to Covid-issues. Thanks to everyone for stepping in to help with this. 

A reminder to check the draft notes (link can be found in this slack thread) is circulated at the meeting every week. Please review and check your WordPress.org ID is listed on collaborations that you have actively contributed to help the team include everyone. 

We rely on this to update the final notes and to show where we need extra contributors and how we are having an impact on the work requested from other teams.

Rota for drafting notes: 

B. Notes group recruitment

Contributor opportunity:

  • Would you like to help source the weekly agenda links and information from other teams – these are the links that have potential promotion opportunities or which we have been asked to assist with? 

D) GitHub

  • Sessions on how to use this and to help those writing the how to material/ wiki are being planned.
  • Next practical session will be GitHubGitHub GitHub is a website that offers online implementation of git repositories that can can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/: we have had no date matches in people’s availability. We will run a poll instead for two dates and pick the one most people can do.
  • This session is hoped to be focused on those new to using GitHub. 
  • You will need a GitHub account set up and available to use in the online video session. 
  • Please do start using our GitHub if you are comfortable with using the software Mapping tasks board

4. Updates relating to other Make Teams

For awareness and potential promotions. Many of these links will be useful for work on marcomms for 5.9 

[Latest Update as of 24-11-2021]

  • WPDiversity:
    Update from @lmurillom: We are working on the promos for the November 17 and 27 events! If you want to follow this task, take a look at this Github link. Please also follow the #WPDiversity hashtag on LinkedIn, Twitter and Facebook so you can engage with the posts.
  • Month in WordPress, October 2021. Thanks to contributions from marketing.
    • MeetupMeetup All local/regional gatherings that are officially a part of the WordPress world but are not WordCamps are organized through https://www.meetup.com/. A meetup is typically a chance for local WordPress users to get together and share new ideas and seek help from one another. Searching for ‘WordPress’ on meetup.com will help you find options in your area. Organizer newsletter, November 2021 – @EidolonNight  mentioned that the due / target date for any material submissions was 11 November 2021. The email was sent on 15 November 2021.

c) Design team

  • Proposals for improvement of background editor (2 Nov 21). Comments invited.
  • As the development of the Gutenberg editor progresses, new features are being considered in how they can be intuitive for users and support their workflows. If you use the Gutenberg editor regularly, please read this article and share your thoughts.
  • Feedback invited on discussion: how to show and access new features in the blockBlock Block is the abstract term used to describe units of markup that, composed together, form the content or layout of a webpage using the WordPress editor. The idea combines concepts of what in the past may have achieved with shortcodes, custom HTML, and embed discovery into a single consistent API and user experience. editor (Gutenberg). Read more on this link.

Action / Contributor opportunities:

Contributors needed to support WordPress Translation Day 2021 organizers editing and subtitling videos, working on interview write-ups, and photo editing. 

e) Training Team, cross-working with Marketing and Learn.WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/

  • A sprint is taking place in the Training channel on the Make WordPress Slack on 10-12 November, 2021 to explore a dedicated volunteer program for the Training team, similar to the Deputy program in the Community Team – comments from the Marketing and Community collaboration have been shared on this post. 
  • This program is similar to Community Team’s deputies, but specific to the needs of LearnWordPress. Contributor opportunity
  • Workshop/ lesson plan feedback/ queries sent to Training, awaiting final information for Marketing to prepare social media promotions. Contributor opportunities

5) Follow-ups/ discussions

  1. Team reps nominations promotions
    Read more in this slack thread.
  1. Ongoing discussions/ follow-up to the contributor ladder workshop.
    More details can be found in this slack thread.

6) Any other Marketing Team business

A) People of WordPress (POW)

Action / Contributor Opportunity:

  • Please can you update the spreadsheet or the GitHub on any tasks you have or if you have got stuck. 
  • Contact @lmurillom and @webcommsat in the main #marketing channel on Slack

B) Social Media Promotions

Update by @lmurillom:

  • Thanks to everyone who shared social posts this and last week, including Meetups and #WPDiversity
  • You can find updates on GitHub in the Rolling Tasks  and Mapping Tasks boards and on the Meetups and FSE repositories.

Actions:

7) Diary dates

Update via: @OGlekler 

Update as of 24-11-2021:

The Marketing Team Reps for the year 2022 Nominations post has been published. More information can be found at this link.

If anyone has any questions on team repTeam Rep A Team Rep is a person who represents the Make WordPress team to the rest of the project, make sure issues are raised and addressed as needed, and coordinates cross-team efforts. nominations or wants some help with the contributing ladder follow-ups, do reach out to current team reps @webcommsat and @yvettesonneveld in the main #marketing slack channel.

Next Marketing Meeting

Wednesday 17 November, 14:00 UTC – Global Marketing Team meeting in the #marketing channel on Slack.

Does your task need some time in the future agenda? Contact @meher and @webcommsat in the #marketing channel on Slack.

➤ How to get started?

We have a number of new contributors shadowing at the moment. So please do let us know if you would like some help.

If you were in the Marketing Team meeting and would like some extra help to get started to contribute to the project, contact @maedahbatool and @yvettesonneveld for information on future Contributors Onboarding events.

#marketing-team, #meeting-notes

Agenda: Global Marketing Team Meeting, 10 November 2021

The meeting will start at 14:00 UTC in the marketing channel on the Make WordPress Slack. All welcome.

Link to the start of the meeting on the Marketing SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. to help with asynchronous contribution.

  1. Welcome
  2. (i) Who is with us? (ii) Welcoming new people, returners and visitors to the channel
    Get involved information
    Setting up Make WordPress Slack and WordPress.org accounts
  3. Follow-ups, note taker recruitment, actions
    a) Notes from previous meetings for review/ queries if needed
    b) Recruitment – Would you like to help source the weekly agenda links and information from other teams? It is a great way to get to know what’s happening in the project and this information is also used for a number of marcomms purposes. We collate information in this rolling google doc.
    c) Notetakers for coming weeks – join our group of contributors taking part in producing notes and updates
    c) GitHub – sessions on how to use this and to help those writing the how to material/ wiki are being planned.
    Next practical session will be GitHubGitHub GitHub is a website that offers online implementation of git repositories that can can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/: we have had no date matches in people’s availability. We will run a poll instead for two dates and pick the one most people can do. This session is hoped to be focused on those new to using GitHub. You will need a GitHub account set up and available to use in the online video session. Please do start using our GitHub if you are comfortable with using the software.
    Mapping tasks board
  4. Updates relating to other Make Teams
    • CoreCore Core is the set of software required to run WordPress. The Core Development Team builds WordPress.-related items (including releases, FSE, GutenbergGutenberg The Gutenberg project is the new Editor Interface for WordPress. The editor improves the process and experience of creating new content, making writing rich content much simpler. It uses ‘blocks’ to add richness rather than shortcodes, custom HTML etc. https://wordpress.org/gutenberg/)
    • Community-related items involving the Marketing team
      • WPDiversity
      • Month in WordPress, October 2021
      • MeetupMeetup All local/regional gatherings that are officially a part of the WordPress world but are not WordCamps are organized through https://www.meetup.com/. A meetup is typically a chance for local WordPress users to get together and share new ideas and seek help from one another. Searching for ‘WordPress’ on meetup.com will help you find options in your area. Organizer newsletter, November 2021 – date for review, publication?
      • Collating information for newsletters etc
    • Training Team, cross-working with Marketing and Learn.WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/
      • sprint is taking place in the Training channel on the Make WordPress Slack on 10-12 November, 2021 to explore a dedicated volunteer program for the Training team, similar to the Deputy program in the Community Team – comments from the Marketing and Community collaboration have been shared on this post. This program is similar to Community Team’s deputies, but specific to the needs of LearnWordPress. Contributor opportunity
      • Workshop/ lesson plan feedback/ queries sent to Training, awaiting final information for Marketing to prepare social media promotions. Contributor opportunities
  5. Follow-ups/ discussions
    • Team reps nominations promotions
    • Next update post – anymore suggestions/ updates on links to notes
    • Ongoing discussions/ follow-up to the contributor ladder workshop. After this and next week’s meeting, if anyone would like to make suggestions to position the additional cards added to the Miro chart or help with adding comments, help will be available. You can add comments directly onto the end of the post. Josepha will present on this workshop at a future marketing team meeting.
  6. Any other Marketing Team business
    • People of WordPress – October 2021’s feature on WordPress and e-commerce specialist Ronald Gijsel
    • Social Media Promotions
  7. Diary Dates

Help during meetings

If you need accessibilityAccessibility Accessibility (commonly shortened to a11y) refers to the design of products, devices, services, or environments for people with disabilities. The concept of accessible design ensures both “direct access” (i.e. unassisted) and “indirect access” meaning compatibility with a person’s assistive technology (for example, computer screen readers). (https://en.wikipedia.org/wiki/Accessibility) or language support to participate in any of our work and meetings, please let one of the team reps know in the marketing channel on Slack. We will try and find ways to help. We are keen to continue to try and help and promote inclusion and diversity in the team.

Weekly agenda planning

Does your Make Team have an item that needs action or input from Marketing?

Volunteer to help in the agenda preparation in the Make WordPress Marketing Slack.
Follow agenda planning and other tasks as we add them to Rolling Tasks board in the Marketing Team’s GitHub.

#LearnWP#marketing#marketing-team

Notes: Global Marketing meeting 3 November 2021

If you are reading these notes on a website other than the Make WordPress Marketing blog, please contact us on the #marketing channel on SlackSlack Slack is a Collaborative Group Chat Platform https://slack.com/. The WordPress community has its own Slack Channel at https://make.wordpress.org/chat/. or via the team’s blog as we may not be aware of comments you add on other sites to be able to reply or help involve you.

Link to the start of the meeting on the Marketing Slack to help with an async contribution.

1. Welcome, introduction

These summary notes focus on key items and actions from the meeting and to assist with an asynchronous contribution to the Global Marketing Team. For those unable to attend a meeting due to timezone issues please do join the discussion threads after the meeting and send your updates. 

2. Contributors

  1. Attendees Slack Thread
  2. New people and returners to the channel

3. Meeting Notes

A. Notes from Previous Meetings for Review

Thank you to @meher for drafting and publishing last week’s notes.

A reminder to those who have notes pending to please finish them up as soon as possible and let @lmurillom or @meher know in the main #marketing channel when they’re done. 

We are updating the P2P2 P2 or O2 is the term people use to refer to the Make WordPress blog. It can be found at https://make.wordpress.org/. with notes that have had links that need updating or ones that need copying over from the Google doc, including some older items. Thanks to everyone for stepping in to help with this. 

A reminder to check the draft notes is circulated at the meeting every week. Please review and check your WordPress.org ID is listed on collaborations that you have actively contributed to help the team include everyone. 

We rely on this to update the final notes and to show where we need extra contributors and how we are having an impact on the work requested from other teams.

B. Notes Group Recruitment

Action / Contributor opportunity:

  • Would you like to help source the weekly agenda links and information from other teams. It is a great way to get to know what’s happening in the project.

C. Rota

Notetakers for coming weeks – join our group of contributors taking part in producing notes and updates

D) GitHub

  • GitHubGitHub GitHub is a website that offers online implementation of git repositories that can can easily be shared, copied and modified by other developers. Public repositories are free to host, private repositories require a paid subscription. GitHub introduced the concept of the ‘pull request’ where code changes done in branches by contributors can be reviewed and discussed before being merged be the repository owner. https://github.com/ sessions on how to use this tool and to help those writing the how to material/ wiki are being planned.
  • We are looking for a new date for the next practical session for GitHub, as the previous one clashed with school holidays and daylight savings changes. 
  • A new poll for a replacement date will be shared.
  • This session will be focused on those new to using GitHub. You will need a GitHub account set up and available to use in the online video session. 
  • Please sign-up to help with training planning and feel free to dive in if you are comfortable and to let us know your preferred dates. 

Meeting times:

  • We have kept the Marketing Team meeting at 14:00 UTC with the changes in daylight saving, as we had a low response on whether to keep our previous pattern of changing to 15:00 UTC as people have wanted in the past.
  • Read more in the Slack thread.

4. Updates relating to other Make Teams

For awareness and potential promotions. Many of these links will be useful for work on marcomms for 5.9.

b) Design team

  • As the development of the Gutenberg editor progresses, new features are being considered in how they can be intuitive for users and support their workflows. 
  • If you use the Gutenberg editor regularly, please read this article and share your thoughts
  • WPDiversity – the next events and the promotions can be found on the GitHub card
  • Month in WordPress, October 2021 draft – this is due to be finalized today. Thanks to those who have already reviewed items. We have a few more items to add for marketing later today.
  • MeetupMeetup All local/regional gatherings that are officially a part of the WordPress world but are not WordCamps are organized through https://www.meetup.com/. A meetup is typically a chance for local WordPress users to get together and share new ideas and seek help from one another. Searching for ‘WordPress’ on meetup.com will help you find options in your area. Organizer newsletter, November 2021 – deadline 30th November 
  • You will find the tasks for items like this on our GitHub in the rolling tasks card

Action /  Contributor opportunity:

e) Training Team, cross-working with Marketing and Learn.WordPress.orgWordPress.org The community site where WordPress code is created and shared by the users. This is where you can download the source code for WordPress core, plugins and themes as well as the central location for community conversations and organization. https://wordpress.org/

Action / Contributor opportunity:

  • To get involved with social media preparation for these workshops
  • Learn WordPress social media preparation – If writing microcontent for social media is making your heart sing, please give us a shout. We are currently working on this to help promote the many workshops and courses on the Learn platform. If you want to volunteer for this task, do let us know in this Slack thread.

5) Collaboration / discussions

  • The next update post from Marketing – as in previous updates, we welcome suggestions for items in the draft (the document link is there in this slack thread) to be included in this and our yearly report on activities. Please add suggestions, particularly anyone who has been leading or co-ordinating task activities. 
  • We would like this to be up this week to help in our team reps recruitment and support the next induction sessions. 
  • We would love to have any questions for what else people might need to know so that we can get this published soon too. We particularly want feedback on the draft timetable.
  • The Team Rep Nomination post has been published. Do give it a read.
  • Reaching extenders: test PHPPHP PHP (recursive acronym for PHP: Hypertext Preprocessor) is a widely-used open source general-purpose scripting language that is especially suited for web development and can be embedded into HTML. http://php.net/manual/en/intro-whatis.php. changes. We will be discussing how to best help extenders make their test suites compatible with the modernization of the WordPress Core PHP Test Suites and drafting potential communications/ social copy. Link to working document in Slack. We will come back to this in two weeks. Thanks for all the questions, we will need to take these to Tonya and come back.

6) Contributor Ladder

  • We have had a number of follow up questions from the Contributor Ladder Workshop, regarding the level of impact of each task, allowing volunteers to contribute asynchronously, and setting a date to present the results of the workshop to the wider team. 
  • See the discussion on Slack.
  • Do leave your comments on the contributor ladder post.

7) Diary dates

Update via: @OGlekler 

Next Marketing Meeting

Wednesday 10 November, 14:00 UTC – Global Marketing Team meeting in the #marketing channel on Slack.

Does your task need some time in the future agenda? Contact @meher and @webcommsat in the #marketing channel on Slack.

➤ How to get started?

We have a number of new contributors shadowing at the moment. So please do let us know if you would like some help.

If you were in the Marketing Team meeting and would like some extra help to get started to contribute to the project, contact @maedahbatool and @yvettesonneveld for information on future Contributors Onboarding events.

#marketing-team, #meeting-notes