MediaPost

@MediaPost

Daily news and commentaries for media, marketing and advertising professionals looking for the most comprehensive industry coverage.

Joined May 2008

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  1. 4 minutes ago

    4 Emerging Marketing Strategies to Try in 2022

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  2. 3 hours ago

    Liquid+Arcade Promotes Darling to VP, Programmatic: Liquid+Arcade has promoted Daniel Darling to vice president, programmatic. He’s been with the agency for nearly three years....

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  3. 3 hours ago

    Shopping your own data: the uses and hurdles of data-driven marketing

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  4. 3 hours ago

    . purchase helps raise its revenue guidance for fiscal 2022

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  5. 3 hours ago
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  6. 3 hours ago

    Attribution Accelerator Day 4: Recency, Creative Take Center Stage: That media continues to be credited -- or blamed for -- the effectiveness of a campaign would, I am sure, not amuse late media...

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  7. 3 hours ago

    . Files For IPO As It Continues To Expand Beyond Yogurt

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  8. 3 hours ago

    A Rhetorical Question Reveals A Racist Bias

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  9. 3 hours ago

    . Punctuates Commitment To Farmers In New Ad Campaign

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  10. 3 hours ago

    TV, Digital News Consumers Register Skepticism, Which May Be A Good Thing: Some 36% of consumers said they got their news "often" from TV in 2021, down from a 40% number in 2020...

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  11. 4 hours ago

    . scores Premier League's Soccer in multi-year billion-dollar deal

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  12. 4 hours ago

    Leichtman: pay-TV subs Down 650K In Q3, vs. 1.23M loss in Q2

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  13. 5 hours ago

    ViacomCBS puts on the dog with family-friendly 'Clifford'

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  14. 5 hours ago

    . Expands Its Fast-Growing Network Of Local News Sites

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  15. 6 hours ago

    Bipartisan group of state to probe how engages and may harm children and teens

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  16. 6 hours ago
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  17. 13 hours ago

    Nielsen's August "Gauge" Stays Relatively Flat For Streaming: Cable TV still commanded the biggest share, 38%, which was the same as July, but down from a 40% number in June...

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  18. 18 hours ago

    Shopping your own data: the uses and hurdles of data-driven marketing

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  19. 18 hours ago

    . purchase helps raise its revenue guidance for fiscal 2022

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  20. 18 hours ago
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