Deliver powerful AI. Leverage a trusted brand.
Whether your AI solution is in-market or going to market, build your brand through the With Watson® program.
AI that drives business forward
With powerful natural language processing, AI-powered automation, and the ability to work securely on any cloud, embedding IBM Watson® technology into your application can deliver trusted, transformational business outcomes. Leverage the technical benefits of the With Watson program as you plan and develop your solution, then grow your reach with IBM co-marketing and branding opportunities.
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Leverage Watson’s market-leading position in AI services (source: IDC, August 2020)
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Join more than 130 With Watson members across a variety of industries
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Two out of three With Watson members’ end users become solution partner references
With Watson program benefits
Technical enablement
Get technical support for implementation, access the latest services, and help improve Watson.
Marketing support
Grow your reach through IBM co-marketing, press releases, social amplification and events.
Branding opportunities
Add the With Watson badge to your app and site. Benefit from customer recognition of a trusted brand.
With Watson customer success
Tech Mahindra
Helping a global telco and other clients transform with IBM Watson technology.
Sherloq
Improving click-to-lead conversion and attracting new clients with the power of IBM Watson.
ContractPodAI
Delivering AI-powered legal contract management, leveraging the trusted IBM Watson brand.
Volkswagen
Using IBM Watson technology to build a cognitive car manual and appeal to tech-savvy buyers.
EquBot
Helping investment professionals deliver better outcomes, thanks to IBM Watson.
With Watson member spotlight
