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Social Media Marketing Software

Compare the Top Social Media Marketing Software of 2021

Social Media Marketing Software Guide

What is Social Media Marketing Software?

Social media marketing software is designed to facilitate the process of planning, creating, tracking, and managing social media marketing campaigns. Compare the best Social Media Marketing software currently available using the table below.

  • 1
    POSTOPLAN

    POSTOPLAN

    POSTOPLAN

    A smart automatic social network and messenger marketing platform that allows you to create, schedule, and promote content. Scheduled posting with POSTOPLAN facilitates a well-organized workflow to free up more of your precious time.
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    Starting Price: $19
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  • 2
    Walls.io

    Walls.io

    Walls.io

    Walls.io is a marketing engagement tool that helps you collect brand and user-generated content from different channels. You can curate the content and then display it in a beautiful feed on screens or on your website. With Walls.io you can aggregate hashtag, username and page content from Twitter, Instagram, Facebook, YouTube, Flickr, Tumblr, Pinterest, Vimeo, Messenger, Reddit, and RSS. You can also upload your own posts, photos or videos. Use a Walls.io social wall to boost engagement at events, in shops, hotels, restaurants and offices. You can also use it to collect posts for your hashtag campaign, and even embed it on your website. It offers you a new way to tell your brand's story, boost conversions and establish a stronger community. International brands like Google, Cisco, ISO and the UN are using it to boost engagement and collect amazing user-generated content. You can try it for free! You'll love it.
    Starting Price: Free
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  • 3
    Odoo

    Odoo

    Odoo

    Odoo is a fully integrated, customizable, open-source software packed with hundreds of expertly designed business applications. Odoo’s intuitive database is able to meet a majority of business needs, such as: CRM, Sales, Project, Manufacturing, Inventory, and Accounting, just to name a few. Odoo is an all-in-one software solution designed to meet the needs of companies, regardless of their size (or budget). The unbeatable, seamless nature of Odoo helps businesses become more efficient by reducing redundant manual processes, which helps companies save countless hours of labor. Every module is interconnected to provide a fully-integrated experience from app to app, and users can automate many processes that would’ve otherwise required manual inputs into multiple applications. Odoo keeps all business functions in one place, allowing teams to collaborate with other departments from one unified platform in the most efficient way possible.
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    Starting Price: $12.00/month/user
  • 4
    LeadsBridge

    LeadsBridge

    LeadsBridge

    LeadsBridge is an iPaaS solution that enables companies to enhance their omnichannel strategy by orchestrating their business data. LeadsBridge fulfills your integration needs, focusing on bridging gaps between advertising platforms and sales funnels, and delivering tailor-made integrations made upon your business needs. The LeadsBridge platform is suited for companies that want to streamline their advertising activities by integrating the marketing technology stack with Facebook & Instagram Ads, Google Ads, and LinkedIn Ads. With more than +370 out-of-the-box integrations available at the moment, you can easily connect your chosen software with your advertising platform, seamlessly synchronizing data for your marketing workflows. LeadsBridge main features include: - Lead Sync - Audience Targeting - Online to Offline Tracking - Platform to Platform - eCommerce Synchronization - Tailor-Made integration
    Starting Price: $29
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  • 5
    Driftrock

    Driftrock

    Driftrock

    Capture, track and convert leads from 20+ sources 1. Connect or create 20+ lead sources, Driftrock forms and chatbots. 2. Track every lead from source, ad or keyword through to conversion, lead validation and campaign optimisation to increase lead quality. 3. Increase list conversion rate with segmentation and automated audience nurturing. 4. Keep your CRM in sync with Facebook, Google and LinkedIn Custom Audiences.
    Starting Price: 149
  • 6
    Audiense

    Audiense

    Audiense

    Identify & understand any audience, no matter how specific/unique it is. Create reports using filter options such as user profiles, affinities, demographics & job roles, creating highly personalised audience segments. Make better marketing decisions, adapt your targeting, improve relevancy & drive high-performance campaigns at scale. WHAT ARE WE TRYING TO SOLVE? - Time-consuming, static & expensive traditional consumer research - Social data to become a part of the strategy - Brand strategy & personalisation is very tactical at the expense of performance marketing WHAT MAKES US UNIQUE Audiense segments audiences by interconnections between people (“Who knows who�?). Thanks to how those connections are created between consumers (“How they know each other�?), we can infer their shared interests & affinities. Our unique social consumer segmentation provides a great data foundation to Persona development, understanding the audience s that matter most or find new audience opps.
  • 7
    EngageBay

    EngageBay

    EngageBay

    EngageBay is a simple, affordable, integrated, all-in-one marketing, sales and service automation platform with a free CRM, built to grow small businesses and startups. The marketing automation suite helps you save time, nurture your audience and automate routine, manual tasks. With the free CRM and sales automation, you can organize all your email contacts, track deals, and the sales pipeline to grow your sales. Further, you can build meaningful customer relationships that stay for life. And finally, with the free live chat and helpdesk features, provide real-time assistance to convert visitors to happy customers. Track, prioritize, and solve customer support tickets in minutes.
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    Starting Price: $8.99 per user per month
  • 8
    Upfluence

    Upfluence

    Upfluence

    Upfluence is the only Influencer Marketing platform that enables brands and agencies worldwide to turn their own customers into sales-driving influencers with Live Capture. Upfluence's platform is made to search for influencers through different criteria and filters, all over the world, on 7 different social media platforms. It makes contacting them at scale easier through an included CRM tool; gives more comprehensive management by allowing users to run parallel campaigns and manages automatically all administrative tasks such as international influencer payouts. Advanced analysis of KPIs of any campaigns or hashtags through social listening allows for more advanced reporting and campaign understanding. The software is independent from the social media platforms which prevents it from any interrupting service and is a true all-in-one software.
    Starting Price: On demand
  • 9
    Adzooma

    Adzooma

    ClickTech Solutions

    Adzooma’s an award-winning digital marketing platform that helps businesses of any size grow by making online marketing easy. Our all-in-one platform helps you set up, manage, and optimize your Google, Facebook, and Microsoft advertising campaigns all in one place. By leveraging innovative machine learning and data science, our platform pinpoints what drives online business success to make sure you get the most out of your advertising campaigns. Track PPC performance and highlight over/under spend to improve your quality score, conversions, and ROI. Packed with all the tools you need to grow your business, Adzooma gives you a crystal clear view of where your online marketing is right now, then provides personalized checklists to help you drive business growth. Join thousands of business owners like you and see how we make growing your business online simple.
    Starting Price: Free Basic Account
  • 10
    RebelMouse

    RebelMouse

    RebelMouse

    RebelMouse is the always-modern SaaS CMS that helps marketers and publishers grow organic traffic by breaking from the conventional approach of legacy web technology. Writers, editors and designers need their content to rank across channels and social platforms. Businesses need traffic and content creators need a simple experience. Products like SquareSpace offer ease of use, and WordPress offers flexibility, but RebelMouse offers both, with better performance, and more traffic. Experienced WordPress and Drupal developers are able to create high-performing sites on RebelMouse with far less effort to build and to manage. RebelMouse is the only enterprise-ready SaaS platform powerful enough for a media company, but also easy enough to use out of the box for any marketing team that just wants to start generating more traffic. We are also a majority-female diverse and inclusive organization. Watch the YouTube Video for more info on how we stand out from the typical tech company!
  • 11
    Social Board

    Social Board

    Social Board

    We made SocialBoard to collect all of the user generated content our marketing team worked hard to make. We also noticed most social aggregators have way too many features and are not easy to use. That is where we flex. Our product is simple but powerful under the hood. Collect Connect your social account. And start showing posts. Curate your feed so your posts are displayed the way you want them to. Embed the custom feed on your website. Great brands rely on us to keep their websites fresh. An instant flow of user generated content & social media.
    Starting Price: $9 per month
  • 12
    SeoSamba Marketing Operating System (MOS)
    SeoSamba's Marketing Operating System or MOS is a comprehensive cloud marketing software ideal for small businesses and multi-locations enterprises alike. Your SeoSamba Marketing Operating System includes a set of high-performance tools to help build a powerful no-nonsense digital marketing presence up. Access SEO tools, Google and Facebook review management tools, email marketing tools, social marketing tools including a mobile app, VoIP telephony and call tracking tools, text marketing and messaging tools, as well as centralized blogging for SeoToaster and Wordpress powered websites. SeoSamba MOS seamlessly integrates with SeoSamba's CRM product SeoToaster Ultimate CRM and features two companions mobile apps, a social marketing and lead & CRM apps to help you manage your business on-the-go. SeoSamba MOS can be private-labeled by solution providers.
    Starting Price: $99.00/month
  • 13
    Cortex

    Cortex

    Cortex Automation

    Taking data from you, your competitors, and tens of thousands of other brands tracked by Cortex, we group elements based on copy, images and primary image colors to find what content is most effective for your audience. Using these groups, we created custom content sets that map out exactly how often to post, what times to share, and what should be in each post for maximum results.
  • 14
    Mailchimp

    Mailchimp

    Mailchimp

    Built to help you grow your own way. We know what it’s like to start small with big ideas. That’s why we support millions of customers across every stage of their own business journeys. Bring your audience data, marketing channels, and insights together so you can reach your goals faster. With Mailchimp, you can promote your business across email, social, landing pages, postcards, and more — all from a single platform. No matter your business type or experience level, we have features to help you understand your audience, reach them when it matters most, and get better as you go. Our marketing CRM helps you collect data about your contacts and turn those insights into action. With a holistic view of your audience, you can learn what they like and create campaigns that feel like conversations. We’ll help you get up and running with pre-built templates, ready-made segments, and 1-click automations. Mailchimp makes it easy to sell stuff online, even if you don’t have an e-commerce store.
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    Starting Price: $9.99 per month
  • 15
    Hootsuite

    Hootsuite

    Hootsuite

    Social is your superpower. Easily manage all your social media and get results with Hootsuite. Discover what’s possible when you unite your social campaigns on one platform. Schedule and publish content to the right channels at the right time, track effectiveness in real time, and crank the volume on your top-performing content. View and manage all your social content in a single collaborative calendar. Make it easy for your entire team to create beautiful, engaging posts for every social network. Keep your social presence active 24/7 by automatically scheduling posts to fill the gaps in your calendar. From building your brand to delivering customer care, keep the conversation flowing seamlessly across public channels and private messages so you can connect with customers on social at every step of their journey. Build social intelligence into your brand strategy. Make sense of millions of customer conversations happening in real time, stay on top of trends, and set strategies.
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    Starting Price: $49 per month
  • 16
    Woorise

    Woorise

    Woorise

    Woorise is the easiest way to create viral giveaways & contests, landing pages and engaging forms such as surveys and quizzes. Woorise helps small businesses connect with an audience, collect leads, and close sales. It's an ideal tool for businesses and e-commerce brands that want to increase sales and interest in their products. Woorise integrates with popular marketing platforms such as Mailchimp, Aweber, ActiveCampaign, Hubspot, Google Analytics, Bitly, Zapier, PayPal, Stripe and many more.
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    Starting Price: $29/month
  • 17
    Constant Contact

    Constant Contact

    Constant Contact

    Constant Contact is powerful email marketing made easy. Choose from 100+ mobile-optimized, easy-to-customize email templates that will make your brand break through the clutter. Collect email addresses on your website, from Facebook, through mobile, and more—so your business reaches more and more people. Track your success with real-time reporting and robust analytics, so you know who’s opening what and which emails work best. Awe-inspiring templates. Easy-to-use editor. Powerful list-building tools. Expert advice and live support. Constant Contact delivers everything you need to connect with customers, grow your business, and watch big-time results pour in—in real time. So pop some popcorn. It doesn't get more fun than that. That’s why Constant Contact is more than just email marketing. Constant Contact also provides social media marketing/management tools, event management and registration tools, and more.
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    Starting Price: $20.00 per month
  • 18
    HubSpot Marketing Hub
    Grow your traffic, convert leads, and prove ROI with HubSpot Marketing Hub. An all-in-one inbound marketing software, HubSpot offers the tools that brands and marketing professionals need to build and launch effective campaigns that help their business get noticed. This includes search engine optimization (SEO), writing blogs & creating web content (CMS), leveraging social media like Facebook, LinkedIn & Twitter, and more. With Marketing Hub, we’ll help your team grow traffic, convert leads, and track your entire funnel in one place. Drag and drop your way to polished landing pages and email templates. Quickly publish blog posts that establish you as an authority on any subject and help you get found online. And you’ll be ready for visitors from any device because your content is responsive right out of the box. Get real-time SEO suggestions, and create a content strategy that adapts to the way modern search works. And much, much more.
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    Starting Price: $50 per month
  • 19
    Semrush

    Semrush

    Semrush

    Semrush is an online visibility management and content marketing SaaS platform that ensures businesses get measurable results from online marketing. Our software helps companies of all sizes and industries to optimize their visibility across key channels and create engaging content for their users. Our data enables discovery of great growth opportunities, while workflow and tracking solutions help users run experiments continuously and more accurately measure results.
  • 20
    Zoho Social

    Zoho Social

    Zoho Social

    Founded in 1996, Zoho Social is a software organization based in the United States that offers a piece of software called Zoho Social. Zoho Social features training via documentation and webinars. The Zoho Social software suite is SaaS software. Zoho Social offers online support. Zoho Social offers a free version. Zoho Social is social media management software, and includes features such as analytics, automated publishing, contact management, content management, conversion tracking, customer targeting, keyword filtering, Multi-Account management, and post scheduling. Software pricing starts at $10.00/month. Some competitor software products to Zoho Social include SMhack, CrowdControlHQ, and Agorapulse.
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    Starting Price: $10.00/month
  • 21
    Inflact

    Inflact

    Inflact

    Adapt your Instagram account for business with smart tools – build target audience, engage with clients, and plan content. Help potential customers discover your products and build brand loyalty in 3 steps. Do you use Instagram for sales, establishing your brand, or influencing? The IG app is not enough to build trust in your community. Our tools will help you attract potential customers, connect with clients, and reach more people with your content. You can earn more with an active account even without a social media manager. The number of followers and likes doesn’t matter if you run an Instagram account for business. Millions of Instagram users are looking for your goods – they can become your loyal consumers if they find you. We aim to help you detect and attract future clients through AI targeting and develop long-lasting relationships. You will understand how to sell products on Instagram with the maximum ROI.
  • 22
    Buffer

    Buffer

    Buffer

    Buffer is a suite of products to help you build your brand and connect with your customers online. Buffer is a suite of social media products made for modern, online brands, providing them with the tools they need for visual marketing, audience engagement, and analytics. Buffer's products help brands and individuals stand out online and drive meaningful engagement and measurable results for their business. The suite of publishing, engagement, and analytics tools helps more than 75,000 brands build remarkable online profiles.
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    Starting Price: $12.00/month
  • 23
    ContentStudio

    ContentStudio

    Lumotive

    Streamline your social media and content marketing. Powerful content marketing and social media management platform for publishers, brands, agencies and, startups who want to share the best content consistently and increase their reach. All the tools you need to centralize your content marketing operations for all the channels including blogs, social networks and, newsletters. No more lack of data, email threads, spreadsheets, approval delays and, disconnected workflows. Find, analyze and share top performing content for any topic or industry. Plan and collaborate with your teams on an intuitive editorial calendar. Schedule content to all of your channels and networks from a single place. Track KPIs and measure performance across all the channels.
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    Starting Price: $25 per month
  • 24
    Marketo

    Marketo

    Marketo

    Marketo Engage, part of Adobe Experience Cloud, is a complete solution for lead management and B2B marketers looking to transform customer experiences by engaging across every stage of complex buying journeys. Natively supporting both demand and account-based marketing strategies, Marketo Engage brings together marketing and sales to orchestrate personalized experiences, optimize content, and measure business impact across every channel, from acquisition to advocacy. Leverage rich behavioral data, built-in intelligence, and sophisticated journey flows to identify, engage, and accelerate your best opportunities in concert with sales. Use predictive content, A/B testing, and personalization to deliver consistent and relevant experiences each and every time. Reach prospects and buyers across every channel including email, display, mobile, social, search, and offline to deliver timely, engaging experiences. Understand, prove, and optimize your marketing impact.
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    Starting Price: $895 per month
  • 25
    Sendible

    Sendible

    Sendible

    Sendible is a software company that was founded in 2009, and offers a software title called Sendible. Sendible offers training via documentation, webinars, live online, and in person sessions. Sendible is social media management software, and includes features such as analytics and post scheduling. With regards to system requirements, Sendible is available as SaaS, Android, iPhone, and iPad software. Costs start at $59.00/month. Sendible includes online support and business hours support. Some alternative products to Sendible include Zoho Social, Sociality.io, and SMhack.
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    Starting Price: $59.00/month
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