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Website Optimization Tools

Compare the Top Website Optimization Tools of 2021

Website Optimization Tools Guide

What are Website Optimization Tools?

Website optimization tools software is designed to help website owners with the process of managing and improving website relevance, visibility and performance. Compare the best Website Optimization Tools currently available using the table below.

  • 1
    Intellimize

    Intellimize

    Intellimize

    With your marketing ideas and our machine learning, you can optimize your web site for every single visitor. Simultaneously test all of your most creative marketing ideas to constantly showcase the messaging, content, and experiences that performs best. This is way beyond A/B testing and old-school, rules-based personalization. This is the new standard for high-converting landing pages across your website. This is Continuous Conversion™—and it changes… everything.
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  • 2
    ResNexus

    ResNexus

    ResNexus

    Whether you're campground, bed and breakfast, boutique hotel, lodge, vacation rental or other property owner, ResNexus is designed to make managing your business easy. With our easy-to-use website and business management software you spend less time worrying and more time doing the things you love. ResNexus does more for far less money by providing the following services: 1. Professional Website: ADA compliant and SEO optimized 2. Online Bookings & Property Management 3. Text Messaging: Improve your reviews and save time contacting guests 4. Marketing Channels: Google Ads, Expedia, Booking.com, Airbnb, VRBO, TripAdvisor 5. Automatic email Marketing 6. Built-in Point-of-Sale 7. Wifi Door Locks 8. Credit Card Processing 9. and much more! ResNexus quickly gets your business up and running with free setup, data import, and industry leading customer support! Come see for yourself how ResNexus can reduce your business costs by thousands of dollars!
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    Starting Price: $53/month
  • 3
    Unbounce

    Unbounce

    Unbounce

    Get more conversions with Unbounce landing pages. Build, launch, and optimize custom landing pages for any campaign—without developers or tech bottlenecks. Drive more leads and revenue from any web page by showing targeted popups and sticky bars to specific users. Completely avoid tech bottlenecks; any member of your team can build, launch, and optimize Unbounce landing pages, popups, and sticky bars. Easily recreate any mockup or brand concept. Build from scratch, or start from our gallery of fully customizable templates. Use the Unbounce drag and drop builder to accelerate your landing page production process, and build high-converting popups and sticky bars in minutes. Publish landing pages to WordPress, integrate with Google Analytics, and automatically pass leads to almost any email marketing tool. Plans starting at $90/mo with annual billing when you sign up through the link above and get 20% off paid plans! All plans include a 14-day free trial.
    Starting Price: $72 per month
  • 4
    Gumlet

    Gumlet

    Gumlet

    Gumlet automatically resizes image, applies lossless compression and delivers images via Super-fast CDN. Gumlet's JavaScript and WordPress plugin make integration super easy. Within an hour you can optimize all the images on your website. Gumlet detects screen size of your users' devices and optimizes each image to fit perfectly for that device size. Our customers achieve: - Upto 60% image optimization - Significantly faster mobile page load times - 40% reduction in CDN costs - Better SEO and higher organic traffic Checkout free trial and test it! PS: Gumlet is developed by the team behind world's most popular image resize library: php-image-resize. (https://github.com/gumlet/php-image-resize)
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    Starting Price: $5 / month / website
  • 5
    RebelMouse

    RebelMouse

    RebelMouse

    RebelMouse is the always-modern SaaS CMS that helps marketers and publishers grow organic traffic by breaking from the conventional approach of legacy web technology. Writers, editors and designers need their content to rank across channels and social platforms. Businesses need traffic and content creators need a simple experience. Products like SquareSpace offer ease of use, and WordPress offers flexibility, but RebelMouse offers both, with better performance, and more traffic. Experienced WordPress and Drupal developers are able to create high-performing sites on RebelMouse with far less effort to build and to manage. RebelMouse is the only enterprise-ready SaaS platform powerful enough for a media company, but also easy enough to use out of the box for any marketing team that just wants to start generating more traffic. We are also a majority-female diverse and inclusive organization. Watch the YouTube Video for more info on how we stand out from the typical tech company!
  • 6
    Reactflow

    Reactflow

    Reactflow

    Reactflow playback your customer’s activity recordings like a video that you can watch, Compile Heatmaps, Funnel Analytics, Bugs, Console Logs and provide feedbacks which helps you to understand customer’s pain points, solve them. For free. Heatmap and Recording from each user can be used to enhance user journey, user interface and user experience. It can be used to debug errors that user might encouter in their journey as well as 404 errors. Call to action buttons can be improved to deliver best experience. Why visitors leave or abandon their carts? Reactflow allows you to know exactly what your users are doing on your website and what needs to be changed. Session replay is a powerful tool that record your visitor activity & interaction on your website. Unlike traditional web stats and statistics plugins where you see your visitors path, pages, entry and exit pages, and other web analytics, Reactflow goes deeper by providing you with the actual session activity.
    Starting Price: $19.99 per month
  • 7
    Social Board

    Social Board

    Social Board

    We made SocialBoard to collect all of the user generated content our marketing team worked hard to make. We also noticed most social aggregators have way too many features and are not easy to use. That is where we flex. Our product is simple but powerful under the hood. Collect Connect your social account. And start showing posts. Curate your feed so your posts are displayed the way you want them to. Embed the custom feed on your website. Great brands rely on us to keep their websites fresh. An instant flow of user generated content & social media.
    Starting Price: $9 per month
  • 8
    Convert Experiences
    Optimize your website for more Customer Value. High ROI A/B Testing to (Actually) Grow Your Business. We’ve built a tool that eliminates the issues plaguing other platforms, letting you focus on your optimization strategy. Convert’s tool is one of the only enterprise solutions that stores no personal data in the default setting, and uses only first party cookies for accurate visitor tracking. Test without consent, keep optimizing & we have your back. ConversionXL studies show that we are one of the fastest testing tools out there. Yet we’ve beaten the blink that skews results and damages your reputation. Endless waits are over. When you ask us for help, you talk to human experts who know our tool inside out, value your time & don’t give up till you’re satisfied. Most plans come with unlimited projects, tests and domains. Plus advanced developer options and top notch training add-ons. If you can think it, you can test it.
    Starting Price: $599.00 per month
  • 9
    SeoSamba Marketing Operating System (MOS)
    SeoSamba's Marketing Operating System or MOS is a comprehensive cloud marketing software ideal for small businesses and multi-locations enterprises alike. Your SeoSamba Marketing Operating System includes a set of high-performance tools to help build a powerful no-nonsense digital marketing presence up. Access SEO tools, Google and Facebook review management tools, email marketing tools, social marketing tools including a mobile app, VoIP telephony and call tracking tools, text marketing and messaging tools, as well as centralized blogging for SeoToaster and Wordpress powered websites. SeoSamba MOS seamlessly integrates with SeoSamba's CRM product SeoToaster Ultimate CRM and features two companions mobile apps, a social marketing and lead & CRM apps to help you manage your business on-the-go. SeoSamba MOS can be private-labeled by solution providers.
    Starting Price: $99.00/month
  • 10
    iPlasmaCMS2

    iPlasmaCMS2

    Insercorp

    iPlasmaCMS2 is a proprietary website content management system suited for website administrators from beginners to advanced users. Developed with modern web technologies, the modular system allows for management of any type of website, web-based application, or intranet. Its scalability allows for the deployment of a single, basic website to highly complex networks of interconnected websites. iPlasmaCMS2 is the perfect solution for any type of organization, from businesses and non-profit organizations to government and educational institutions.
    Starting Price: $450.00/year
  • 11
    Matomo Analytics
    Matomo is the leading open-source web analytics platform, used on over 1.4 million websites in over 190 countries and translated into over 50 languages. Matomo values privacy protection, 100% data ownership and no data sampling. It has two different hosting options – cloud and on-premise. Cloud takes the hassle out of installation, whereas On-Premise is the free, open-source and self-hosted PHP/MySQL software you can install on your own server, which gives you maximum flexibility. This premium web analytics and conversion optimisation tool is designed to give you the most conclusive insights with a complete range of features such as heatmaps, sessions recordings, goals, form analytics, visitor profiles, ecommerce and funnels. Visit https://matomo.org for more information.
    Starting Price: $19.00/month
  • 12
    Mixpanel

    Mixpanel

    Mixpanel

    At Mixpanel, our mission is to increase the rate of innovation. Not only as a company, but for the businesses we serve. Through our analytics and engagement product, companies can analyze how and why their users engage, convert, and retain in real-time across web, mobile, and smart devices. Then they can use that data to improve their business and products. Mixpanel serves over 26,000 companies from different industries around the world, including Samsung, Twitter, and BMW. Headquartered in San Francisco, Mixpanel has offices in New York, Seattle, Austin, London, Barcelona, Paris, and Singapore.
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    Starting Price: $89 per month
  • 13
    ContentKing

    ContentKing

    ContentKing

    ContentKing is an Enterprise-grade cloud platform for Real-time SEO Auditing and Content Change Tracking. With search engines visiting your website numerous times per day, each unintended change is a liability. Thanks to 24/7 Monitoring and Alerting, you can improve and maintain your search visibility with full situational awareness at all times. As a world's first, ContentKing gives you the opportunity to fix problems _before_ your rankings are impacted. Because search engines never sleep.
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    Starting Price: $99/month
  • 14
    Capturly

    Capturly

    Capturly

    Full-scale analytics for your online business. Capturly is focusing on the main driving forces: conversion and retention. We provide all the required data for you simply and intelligibly to make the best business decisions possible. Find out which sections of your website attracts your visitors or what they miss. Make better decisions based on real user interactions. Get your business headed in the right direction. With Capturly’s web analytics platform, you can notice important trends as soon as they happen. All your web analytic metrics are at your fingertips. Product analytics helps you to understand how your visitors engage with your website. Get real business insights easily by collecting every data that matters at one place. Watch and analyze recordings of how your visitors are using your website. Find out which features and contents are grabbing their attention. It’s your first step towards conversion rate optimization!
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    Starting Price: $29 per month
  • 15
    GTmetrix

    GTmetrix

    GT.net

    How fast does your website load? Find out with GTmetrix See how your site performs, reveal why it's slow and discover optimization opportunities. We'll breakdown your page performance in a summarized report. Get a detailed assessment with: PageSpeed and YSlow scores and Recommendations Page Load Details (time, size, number of requests) Various Analysis Options Waterfall, Video and Report History Set up an alert and get notified when your page underperforms. We'll send you an alert linked to a full report so you can know what happened. Test your page on a real Android device or on over 20 different Simulated Device options. Analyze your performance with iPhones, iPads, Samsung Galaxy/Note, Google Nexus/Pixel phones, and other popular devices.
    Starting Price: $14.95 per month
  • 16
    Ahrefs

    Ahrefs

    Ahrefs

    With Ahrefs, you don’t have to be an SEO pro to rank higher and get more traffic. Ahrefs is trusted by marketers from the world's biggest brands. Ahrefs is an All-in-one SEO toolset, with free Learning materials and a passionate Community & support. Junior marketer or SEO expert, you'll find Ahrefs’ toolset powerful yet easy to master. Try Ahrefs for a week and discover the growth opportunities you’re missing.
    Starting Price: $99.00 per user per month
  • 17
    Twik

    Twik

    Twik

    The first automated, no-configuration business intelligence & personalization automation engine. Track and analyze auto-detected business goals and see how they convert for different user profiles. A single line of code to deploy a cloud-based framework with the tools to grow your business. The first automated, no-configuration business intelligence & personalization engine. Twik automatically matches each visitor with relevant variants to maximize conversions. No data science or maintenance required - launch your variations and let Twik do the rest. Edit your site and create variations without changing your site code. Let your marketing team work freely without nudging your dev' team. Maximize sales with automated scoring of site menu items and product catalogues. Use twik’s magic to create and match a unique version of your site per each visitor with the ultimate goal of increasing sales.
  • 18
    WP Smush

    WP Smush

    Smush

    Optimize your images, turn on lazy load, resize, compress and improve your Google Page Speed with the incredibly powerful and 100% free WordPress image smusher/compressor, brought to you by the superteam at WPMU DEV! And whether you spell it ‘optimize’ or ‘optimize’, Smush will compress all your images without a visible drop in quality and optimize your page speed using its unique compression algorithm.
  • 19
    Hotjar

    Hotjar

    Hotjar

    Understand how users are really experiencing your site without drowning in numbers. Traditional web analytics tools help you analyze traffic data. But numbers alone can’t tell you what users really do on your site — Hotjar will. Track Customer Satisfaction (CSAT), Net Promoter Score (NPS®) & the Voice Of Customer (VOC). Eliminate guesswork by watching Session Recordings and see how people are really using your product. Empathize with your users and see where they get stuck. Look at user behavior and ask the right questions at the right time. Hotjar works out of the box on most popular platforms. Visualize behavior – Understand what users want, care about and do on your site by visually representing their clicks, taps and scrolling behavior – which are the strongest indicators of visitor motivation and desire. See what your users see – Eliminate guesswork with Recordings of real visitor behavior on your site.
    Starting Price: $99 per month
  • 20
    Imagify

    Imagify

    Imagify

    Speed up your website with lighter images. Image optimization for everyone. It's a fact that the average web page keeps getting heavier. It can be blamed on images, as they are more and more prominent. With lighter images you will gain in speed, user experience and even in SEO. Stop fine-tuning your images, they are now automatically optimized. Reduce the weight of your images without sacrificing their quality. They will remain beautiful. Optimize all your images in one click. Resize your images on the fly. Restore your media in their original versions when you need to. Your images are automatically optimized in the selected compression level.
    Starting Price: $4.99 per month
  • 21
    WP Compress

    WP Compress

    WP Compress

    You work so hard on your website content, but slow load times are still destroying your bounce rates, conversions and SEO performance. Instantly Fix The Images That Are Dragging You Down. Remotely Manage All Of Your Linked Websites. No Maintenance Required After Setup.
    Starting Price: $49 per year pear website
  • 22
    WebCEO

    WebCEO

    Web CEO

    Automate business marketing and dominate the niche with WebCEO, an SEO software tool suite. Intuitive and quick, WebCEO has an interface that allows users to access information on different campaigns and efforts. WebCEO integrates 22 online SEO tools that any SEO user needs for website audits and analysis, effective keyword niche research, quick domain analysis, safe link building, and more. WebCEO also features White-Label SEO tools that restrict or grant full access to the users' colleagues or clients.
    Starting Price: $39.00/month
  • 23
    rankingCoach

    rankingCoach

    rankingCoach GmbH

    rankingCoach is the complete digital marketing app for small businesses. Designed to cover all areas of online marketing: elevate search rankings, create high-performing Google Ad campaigns to increase traffic and leads, manage social media profiles, reviews and local directory presence, as well as monitoring competitors and local market conditions. Small business owners can do all this by taking a few minutes of their time each week, which will boost their business, attract new customers and get ahead of the competition. The App’s Facebook-like feed of local market information and competitor analysis makes marketing online engaging and easy to understand. Even for business owners with no experience in Digital Marketing.
    Starting Price: $29.95 per month
  • 24
    Plerdy

    Plerdy

    Plerdy

    Plerdy - Multifunctional SaaS solution for an improvement of conversion on websites. - Heatmaps - we see exactly where the clicks were on the website. All clicks on the website are recorded and displayed in real time. Which helps to understand how users behave on the website. - PopUp smart forms - you can quickly create and show on the website different pop-up forms without developers and designer. Examples: The pop-up form for collecting leads from the website. Offer to the users when they shopping cart abandonment. - SEO-alerts - tool that continuously analyses your website SEO factors to provide regular notifications on changes. Checks keywords, titles, tags and attributes to define what can be optimized. Provides both aggregated and on-page statistics to evaluate your web resource.
    Starting Price: 29$/month
  • 25
    Hexometer

    Hexometer

    Hexact, Inc

    Based on AI technology the Hexometer™ monitoring service periodically scans over 2800 data points on your website to make sure your digital assets are in pristine condition. The monitoring service continuously checks your website and informs you in case of any erosion to its health. It will also give you tips and tricks on how to improve your website’s hygiene, ultimately improving your online visibility and performance.
    Starting Price: $8.25/month
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