Apple Watch

Apple Watch Series 7

Full screen ahead.

Order starting at 8:00 p.m. on October 8
Available starting October 15

Apple Watch SE

Heavy on features.
Light on price.

Which Apple Watch
is right for you?

Compare all models

Apple Watch
Series 6
- 44mm or 40mm
  case size
- Always-On Retina display
- GPS + Cellular¹
- GPS
- Blood Oxygen app²
- ECG app³
- High and low heart
  rate notifications
- Irregular heart rhythm notification⁴
- Supports Family Setup⁵
  (GPS + Cellular models)
- Water resistant 50 meters⁶
Buy
Learn more
Apple Watch

SE
- 44mm or 40mm
  case size
- Retina display
- GPS + Cellular¹
- GPS
- High and low heart
  rate notifications
- Irregular heart rhythm notification⁴
- Supports Family Setup⁵
  (GPS + Cellular models)
- Water resistant 50 meters⁶
Buy
Learn more
Apple Watch
Series 3
- 42mm or 38mm
  case size
- Retina display
- GPS
- High and low heart
  rate notifications
- Irregular heart rhythm notification⁴
- Water resistant 50 meters⁶
Buy
Learn more

Get credit toward a new Apple Watch.⁷

With Apple Trade In, just give us your eligible Apple Watch and get credit for a new one. It’s good for you and the planet.

Find your trade-in value

Apple Watch Studio

Any case. Any band.
Any style you want.

Create your style

Why Apple Watch

It's the ultimate device for a healthy life.

watchOS 8

A look inward. A leap forward.

See what’s new

Apple Watch essentials

Smooth styles
in sharp shades.

Shop the latest bands

Say it in a way
only you can.

Discover new engraving options for AirPods. Mix emoji, text, and numbers.

Free delivery

Direct to your door. Or pick up
available items at an Apple Store.

Get help buying

Have a question?
Call a Specialist or chat online.
Call 800-908-988.

Get more out of Apple Watch

Apple Music

Over 75 million songs.
3 months on us.

Three rings. One goal.

See how to close your
Activity rings
on Apple Watch

Health app

Now with a healthy dose of updates.