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fuboTV, the leading sports-first live TV streaming platform, has selected Magnite to serve as its preferred sell-side platform (SSP).    

Quigley-Simpson selects Magnite as preferred SSP; signs upfront-style omnichannel commitment, with a focus on CTV

Magnite will work with founding members of Initiative to help advertisers, programmers, and distributors unlock potential of the data-driven TV ecosystem.

This allows Magnite to start managing the placement of ads displayed in a catalog of ad-supported independent films, series and videos offered by NetMovies.

Magnite, the world’s largest independent sell-side advertising platform, announced the acquisition of SpringServe, a leading ad serving platform for CTV.