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Acquia Acquires Widen
![Acquia Widen Logo](/web/20210922181101im_/https://www.acquia.com/sites/default/files/styles/wysiwyg_logo/public/media/image/2021-09/Acquia-Widen-Logo.png?itok=6zb13lql)
Adding brand and product content to any digital experience built with Acquia Open DXP just got easier.
Widen and the Acquia Digital Experience Platform
By combining digital asset management (DAM) and product information management (PIM) with Acquia Open DXP, brands can centrally manage and consistently leverage all of their rich media and product content across the digital customer experience to drive brand value.
Press Release
Acquia acquires Widen, a cloud-based DAM and PIM software that enables brands to manage marketing workflows and rapidly expanding digital footprints.
Acquia + Widen FAQ
Widen is an industry-leading marketing technology company specializing in digital asset management (DAM) and product information management (PIM).
Widen Products
Widen offers tools for both marketers and developers. Rather than fit within Acquia’s Drupal or Marketing Clouds, Widen is our bridge between the clouds.
The Results Are in
Leading global market researchers took a look at our Digital Experience Platform solutions and here's what they found.
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![Forrester Logo](/web/20210922181101im_/https://www.acquia.com/sites/default/files/styles/wysiwyg_full_no_crop_/public/media/image/2021-08/Forrester%20Logo%20%28100px%20H%29.png?itok=j9pz_v34)
Payback in Less Than Six Months. 589% ROI Over Three Years.
This Total Economic Impact™ (TEI) study by Forrester examines the ROI companies have seen with Acquia Customer Data Platform (CDP).
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![Gartner Logo](/web/20210922181101im_/https://www.acquia.com/sites/default/files/styles/wysiwyg_full_no_crop_/public/media/image/2021-08/Gartner%20Logo%20%28100px%20H%29.png?itok=aMyn-Lgm)
Ability to Execute. Completeness of Vision.
Gartner has named Acquia a Leader in their new 2021 Magic Quadrant for Digital Experience Platforms (DXPs) report for its ability to execute and completeness of vision.
One Platform. Endless ROI.
The math is simple. One Digital Experience Platform plus capabilities designed to help your teams unlock the potential of your business' database to build Drupal experiences equals engaged customers and more conversions.
DRIVE SITE TRAFFIC WITH CONTENT
Low-code Solutions Empower Non-technical Teams to Deliver More Content, Fast. It's Okay to Be Ambitious Cloud Platform Makes Building New Experiences Easy.
Simplify Multi-channel Delivery
From your company website, to your customer's mobile devices, wearables and more, reaching customers where they engage online doesn't have to take a village.
Make Actionable Data a Reality
Legacy solutions aren't cutting it. Modern businesses need a CDP with machine learning capabilities to unlock actionable insights and better understand their customers.
Deliver Content That Converts
Get the powerful customer analytics, customer journey builder, and personalization solutions you need to deliver authentic experiences that reach the right audience.
Dominate Digital Expansion
The winners won't just compete, they'll leverage easy multi-site solutions to expand their digital enterprise to reach new customer groups and regions worldwide.
Get More Than Just Hosting
With tools that accelerate migrating from another CMS, upgrading from Drupal 7, building new sites with an out-of-the-box CMS and much more, the cost savings are endless.
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Marketing Cloud
![Customer Data Platform Logo](/web/20210922181101im_/https://www.acquia.com/sites/default/files/styles/full_product_showcase_card/public/media/image/2020-12/Acquia-CDP-Logo.png?itok=YSQkze62)
![Campaign Studio Logo](/web/20210922181101im_/https://www.acquia.com/sites/default/files/styles/full_product_showcase_card/public/media/image/2020-12/Campaign-Studio.png?itok=gs-RfhKG)
![Personalization Logo](/web/20210922181101im_/https://www.acquia.com/sites/default/files/styles/full_product_showcase_card/public/media/image/2020-12/Personalization-Logo.png?itok=AzBD4CoJ)
![Acquia DAM Logo](/web/20210922181101im_/https://www.acquia.com/sites/default/files/styles/full_product_showcase_card/public/media/image/2020-12/Acquia-DAM-Logo.png?itok=I3Vwd2j8)
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Drupal Cloud
![Cloud Platform Logo](/web/20210922181101im_/https://www.acquia.com/sites/default/files/styles/full_product_showcase_card/public/media/image/2020-12/Cloud-Platform-Logo.png?itok=DvCWnWY9)
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![Edge CDN Logo](/web/20210922181101im_/https://www.acquia.com/sites/default/files/styles/full_product_showcase_card/public/media/image/2020-12/Edge-CDN-Logo.png?itok=IFnAxWC2)
![Site Factory Logo](/web/20210922181101im_/https://www.acquia.com/sites/default/files/styles/full_product_showcase_card/public/media/image/2020-12/Site-Factory-Logo.png?itok=VDBC9Z74)
![Cloud IDE Logo](/web/20210922181101im_/https://www.acquia.com/sites/default/files/styles/full_product_showcase_card/public/media/image/2020-12/Acquia-Cloud-IDE-Logo.png?itok=oJs65X-V)
![CMS Migrate Logo](/web/20210922181101im_/https://www.acquia.com/sites/default/files/styles/full_product_showcase_card/public/media/image/2020-12/Acquia-CMS-Migrate-Logo.png?itok=Y8o29rCG)