Strategy
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What Is Strategy?
Strategy & Execution
HBR Bestseller
Blue Ocean Strategy
Strategy & Execution
HBR Bestseller
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Your CSR Strategy Needs to Be Goal Driven, Achievable, and Authentic
Social and global issues Digital ArticleSix steps to ensure you make a meaningful impact. -
Should You Localize Your Product for the Chinese Market?
Global strategy Digital ArticleResearchers found that the strategy can lead brands to lose what made them appealing in the first place (as well as a whole lot of time and money). -
How to Be a Leader Who Stays True to Their Ethics
Business ethics Digital ArticleStart by having an honest conversation with yourself. -
The Secret Behind Successful Corporate Transformations
Organizational change Digital ArticleNew research finds that just 22% percent succeed — and how you treat your employees can make all the difference. -
Some Questions Benefit from Group Discussion. Others Don’t.
Collaboration and teams Digital ArticleResearch suggests the wisdom of the crowds falls short when it comes to yes-or-no questions. -
How Xiaomi Redefined What It Means to Be a Platform
Growth strategy Digital ArticleThree factors enabled the electronics giant’s unique business model. -
The SEC Is Serious About Cybersecurity. Is Your Company?
Risk management Digital ArticleThe agency has signalled that it’s taking a harder line on cyber risk. Here’s how to be sure you’re compliant. -
Why AI Will Never Replace Managers
Strategy AdviceWhen it comes to reframing problems and finding surprising solutions, humans are still light-years ahead of machines. -
5 Reasons Your Employees Don’t Understand Your Company’s Vision
Change management Digital ArticleThey can’t follow a north star they can’t see. -
How Midsize Companies Can Compete in AI
AI and machine learning Digital ArticleJoint AI ventures can help them keep up with giants and startups alike. -
The Digital Economy Runs on Open Source. Here’s How to Protect It.
Technology and analytics Digital ArticlePrivate companies’ growing involvement could threaten the long-term viability of this essential software. -
6 Principles to Build Your Company’s Strategic Agility
Decision making and problem solving Digital ArticleLessons from Airbnb, Qantas, Disney, and other companies that successfully navigated a year of disruption. -
The CEO of UPS on Taking the Reins Amid Surging Pandemic Demand
Crisis management Magazine ArticleBecause of the company’s global footprint, every day brought a new challenge. -
Future-Proofing Your Organization
Strategic planning SpotlightPrepare your team to stay ahead in the post-pandemic world. -
The Net Positive Manifesto
Strategy Magazine ArticleIs the world better off because your company is in it? -
Rebuilding Your Workforce
Organizational Development Digital ArticleEven before working from home became widespread, digital technology was transforming how and where work gets done and how many people are needed to do... -
How Chinese Retailers Are Reinventing the Customer Journey
Technology & Operations Magazine ArticleThe Economist opened 2021 with a cover story headlined "Why Retailers Everywhere Should Look to China." It's not hard to see why. China is both a large... -
AI Regulation Is Coming
Technology & Operations Magazine ArticleFor years public concern about technological risk has focused on the misuse of personal data. But as firms embed more and more artificial intelligence... -
How Data Literate Is Your Company?
Analytics and data science Digital ArticleParsing data is a must-have skill for every employee. -
We Often Overlook Opportunities to Negotiate
Gender Digital ArticleEveryday encounters can prepare you for when the stakes are high.
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How to Be a Leader Who Stays True to Their Ethics
Leadership & Managing People Digital ArticleStart by having an honest conversation with yourself. -
15 Rules for Negotiating a Job Offer
Hiring and recruitment Magazine ArticleJob-offer negotiations are rarely easy. Consider three typical scenarios: You’re in a third-round interview for a job at a company you like, but a firm you admire even more just invited you in. Suddenly the first hiring manager cuts to the chase: “As you know, we’re considering many candidates. We like you, and we hope […] -
The Secret Behind Successful Corporate Transformations
Organizational change Digital ArticleNew research finds that just 22% percent succeed — and how you treat your employees can make all the difference. -
The Balanced Scorecard—Measures that Drive Performance
Accounting Magazine ArticleWhat you measure is what you get. Senior executives understand that their organization’s measurement system strongly affects the behavior of managers and employees. Executives also understand that traditional financial accounting measures like return-on-investment and earnings-per-share can give misleading signals for continuous improvement and innovation—activities today’s competitive environment demands. The traditional financial performance measures worked well […] -
The Leader’s Guide to Corporate Culture
Business management SpotlightHow to manage the eight critical elements of organizational life -
What Is Disruptive Innovation?
Strategy & Execution Magazine ArticleFor the past 20 years, the theory of disruptive innovation has been enormously influential in business circles and a powerful tool for predicting which... -
How Competitive Forces Shape Strategy
Strategic planning Magazine ArticleAwareness of these forces can help a company stake out a position in its industry that is less vulnerable to attack -
Know Your Customers' "Jobs to Be Done"
Sales & Marketing Magazine ArticleFirms have never known more about their customers, but their innovation processes remain hit-or-miss. Why? According to Christensen and his coauthors,... -
Global Supply Chains in a Post-Pandemic World
Technology & Operations Magazine ArticleThe U.S.-China trade war and the supply and demand shocks brought on by the Covid-19 crisis are forcing manufacturers everywhere to reassess their supply... -
Should You Localize Your Product for the Chinese Market?
Global strategy Digital ArticleResearchers found that the strategy can lead brands to lose what made them appealing in the first place (as well as a whole lot of time and money). -
The Case for a Chief of Staff
Leadership Magazine ArticleCEOs need more support than an executive assistant can provide. -
What VUCA Really Means for You
Strategy & Execution Magazine ArticleTo meet the challenges of a complex world, strategic planners need to understand the differences between the four elements of VUCA--volatility, uncertainty,... -
Future-Proofing Your Organization
Organizational Development SpotlightEven before working from home became widespread, digital technology was transforming how and where work gets done and how many people are needed to do... -
How Data Literate Is Your Company?
Analytics and data science Digital ArticleParsing data is a must-have skill for every employee. -
Understanding Customer Experience
Sales & Marketing Magazine ArticleAnyone who has signed up for cell phone service, attempted to claim a rebate, or navigated a call center has probably suffered from a company's apparent... -
A Leader’s Framework for Decision Making
Decision making and problem solving Magazine ArticleWise executives tailor their approach to fit the complexity of the circumstances they face. -
The Questions Every Entrepreneur Must Answer
Innovation & Entrepreneurship Magazine ArticleDiversify your product line. Stick to your knitting. Hire a professional manager. Watch fixed costs. Those are some of the suggestions that entrepreneurs... -
Why the Lean Start-Up Changes Everything
Entrepreneurship Magazine ArticleLaunching a new enterprise—whether it’s a tech start-up, a small business, or an initiative within a large corporation—has always been a hit-or-miss proposition. According to the decades-old formula, you write a business plan, pitch it to investors, assemble a team, introduce a product, and start selling as hard as you can. And somewhere in this […] -
5 Reasons Your Employees Don’t Understand Your Company’s Vision
Change management Digital ArticleThey can’t follow a north star they can’t see. -
Second in Command: The Misunderstood Role of the Chief Operating Officer
Business communication Magazine ArticleWhen Larry Ellison, founder and CEO of Oracle, and his chief operating officer, Ray Lane, parted ways in 2000, the event inspired the kind of breathless reporting usually reserved for celebrity divorces. Forbes.com reporter David Einstein wondered in print, “Did Lane quit or was he fired?” and wished he had “a clue as to why […]
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Jieliang Phone Home! (B)
Global Business Case Study5.00View Details At Precision Electro-Tek's mobile phone manufacturing facility in southern China, thousands of operators-bright and capable young men and (mostly) women... -
The Big 3 Roar Back
Strategy & Execution Case Study8.95View Details The "Big 3" - Ford Motor Company, General Motors, and Chrysler - were all headquartered in Detroit, Michigan. Born between 1903 and 1928, they dominated... -
A Lead User Template: Unlocking the Value of PWD, Spanish Version
Sales & Marketing Case Study8.95View Details In early 2012, supported by a seed grant from PepsiCo, Nithya Raman, then a masters student in marketing at Columbia Business School (CBS), partnered... -
Abercrombie & #Fitchthehomeless
Sales & Marketing Case Study8.95View Details In early May 2013, Abercrombie & Fitch, a high-end clothing retailer in the United States, faced a loss of consumer confidence in its brand after quotes... -
Orchid Species Preservation Foundation: Choosing a Direction
Strategy & Execution Case Study8.95View Details The Orchid Species Preservation Foundation (OSPF) was a not-for-profit organization in Edmonton, Alberta, Canada. It was dedicated to the preservation... -
Wildfire Interactive Inc. (B)
Sales & Marketing Case Study5.00View Details Alain Chuard and Victoria Ransom reflected on their history as founders of Wildfire Interactive Inc. (Wildfire). Originally called Promotion Builder,... -
Envision Charlotte: Building an Energy Cluster
Strategy & Execution Case Study15.05View Details On October 28, 2011, 1,500 people, including many civic and business leaders, gathered outdoors in a Charlotte, North Carolina city square to celebrate... -
Juggling Shareholders' Expectations: The Molson-Coors Merger
Leadership & Managing People Case Study8.95View Details On July 21, 2004, Molson's board approved a merger of equals between Molson and Coors. For Eric Molson, chair of the board since 1988, and also head of... -
The Beach House (G)
Communication Case Study5.00View Details Used in conjunction with UV0697 and UV0698. Three couples, all good friends, rent a beach house for the week. They all have different financial circumstances... -
Business Talent Group: Growing the Market for Independent Business Talent
Innovation & Entrepreneurship Case Study8.95View Details In 2007, Jody Greenstone Miller founded Business Talent Group (BTG), a company that connected top independent professionals, including consultants and... -
SIN Capital and the Fullerton Health IPO
Innovation & Entrepreneurship Case Study8.95View Details In early 2016, David Sin, founder of the Singapore-based private equity group SIN Capital and chairman of its primary holding, Fullerton Health, was deeply... -
Waze: Product Evolution and Fundraising
Innovation & Entrepreneurship Case Study8.95View Details Waze successfully developed a free smartphone mapping application that gave consumers turn-by-turn directions and real-time traffic data. This digital... -
Noble Group, Chinese Version
Finance & Accounting Case Study8.95View Details What role does trade finance play in facilitating global supply chain management? Richard S. Elman, founder and CEO of Noble Group Ltd., a global commodities... -
Bharti Airtel in Africa, Chinese Version
Global Business Case Study8.95View Details In June 2010, Bharti Airtel, India's largest mobile services operator, acquired the African assets of Bahrain-based Zain Telecom for $10.7 billion-the... -
Washington Mutual (A): A Very Old Bank Can Grow-A Lot!
Leadership & Managing People Case Study8.95View Details Describes the ways in which Washington Mutual preserved and reinforced its brand through two phases of expansion, the first based on acquisition and the... -
McDonald's Corp.
Technology & Operations Case Study8.95View Details McDonald's has over many years built an operating strategy based on consistency and quality through a limited product range. Competitive forces have drawn... -
Patanjali Ayurved: Valuation of an Unusual FMCG Company in India
Finance & Accounting Case Study8.95View Details An investment analyst at a fictional wealth fund (SWF) is concentrating on India's high-growth, high-potential fast moving consumer goods (FMCG) sector... -
Fortune Motors (Taiwan): Implementing Strategy Change Using the Balanced Scorecard (A)
Strategy & Execution Case Study8.95View Details The chief executive officer (CEO) of Fortune Motors, the largest Mitsubishi dealership in Taiwan, has to consider his vision for the survival of the company.... -
Crown Equipment Corp.: Design Services Strategy
Technology & Operations Case Study8.95View Details Chronicles three decades of a forklift truck company's industrial design strategy. Having grown rapidly from a small, pioneering niche-company to a leading,... -
Bossard Fasteners (B): Developing a Digital Strategy by Refusing a Digital Transformation
Strategy & Execution Case Study5.00View Details Back in 2014, Bossard's growth had been driven largely by an excellent executive management board, led by CEO David Dean, a long-time Bossard leader,...
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How to Be a Leader Who Stays True to Their Ethics
Leadership & Managing People Digital ArticleStart by having an honest conversation with yourself. -
15 Rules for Negotiating a Job Offer
Hiring and recruitment Magazine ArticleJob-offer negotiations are rarely easy. Consider three typical scenarios: You’re in a third-round interview for a job at a company you like, but a firm you admire even more just invited you in. Suddenly the first hiring manager cuts to the chase: “As you know, we’re considering many candidates. We like you, and we hope […] -
The Secret Behind Successful Corporate Transformations
Organizational change Digital ArticleNew research finds that just 22% percent succeed — and how you treat your employees can make all the difference. -
The Balanced Scorecard—Measures that Drive Performance
Accounting Magazine ArticleWhat you measure is what you get. Senior executives understand that their organization’s measurement system strongly affects the behavior of managers and employees. Executives also understand that traditional financial accounting measures like return-on-investment and earnings-per-share can give misleading signals for continuous improvement and innovation—activities today’s competitive environment demands. The traditional financial performance measures worked well […] -
The Leader’s Guide to Corporate Culture
Business management SpotlightHow to manage the eight critical elements of organizational life -
What Is Disruptive Innovation?
Strategy & Execution Magazine ArticleFor the past 20 years, the theory of disruptive innovation has been enormously influential in business circles and a powerful tool for predicting which... -
How Competitive Forces Shape Strategy
Strategic planning Magazine ArticleAwareness of these forces can help a company stake out a position in its industry that is less vulnerable to attack -
Know Your Customers' "Jobs to Be Done"
Sales & Marketing Magazine ArticleFirms have never known more about their customers, but their innovation processes remain hit-or-miss. Why? According to Christensen and his coauthors,... -
Global Supply Chains in a Post-Pandemic World
Technology & Operations Magazine ArticleThe U.S.-China trade war and the supply and demand shocks brought on by the Covid-19 crisis are forcing manufacturers everywhere to reassess their supply... -
Should You Localize Your Product for the Chinese Market?
Global strategy Digital ArticleResearchers found that the strategy can lead brands to lose what made them appealing in the first place (as well as a whole lot of time and money).