Grow your clients’ business — and your own — and ensure the sustainability of your technology.
Platforms
Grow your clients’ business — and your own — and ensure the sustainability of your technology.
Lotame’s data connectivity solutions support your supply or demand-side business from the ground up with flexible audience management, activation, or analytics. Our identity platform unites, enriches, and activates data globally and at scale. Increase targeting reach with our data marketplace and ensure addressability with an identity platform that translates data and audiences easily between clients and other platforms.
Serve your clients’ diverse data needs with a powerful solution that manages onboarding, enrichment, analysis, and activation. Leverage our data collection to use on behalf of all clients for campaign tracking, analytics, and optimization.
Give clients scalable audience targeting capabilities globally and at scale with our trusted data marketplace available in your platform.
Preserve marketer tools and addressability with an identity platform that ensures you, your technology, and your clients are speaking the same language.
Partners from across the digital advertising ecosystem support Panorama ID — DSPs, SSPs, and data sellers
The future of audience addressability will not be one-size-fits-all, and PubMatic’s ongoing partnership with Lotame is part of our commitment to providing publishers and advertisers with a portfolio of independent, future-proofed addressability solutions.”
— SVP, Identity and Marketplace, PubMatic