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Mailchimp Is Exploring a Sale at $10 Billion-Plus Valuation

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  • Marketing company attracts interest from PE firms, strategics
  • Atlanta-based firm is currently 100% owned by founders

Email marketing startup Mailchimp is exploring a sale that could value the company at more than $10 billion, according to people with knowledge of the matter.

Atlanta-based Mailchimp is considering options that could also include the sale of a minority stake, said the people, who asked not to be identified because they weren’t authorized to speak publicly. Mailchimp is attracting interest from private equity firms and large technology firms, the people said. The company had about $300 million in earnings before interest, taxes, depreciation and amortization in 2020, one of the people said.