Note: Want to know how your referrers compare to the Parse.ly network? Our Acquisition Analyzer will use your Google Analytics data to benchmark your site against the Parse.ly network.
Follow internet traffic trends with this continually updating dashboard showing the top referrers and referrer types to the Parse.ly network of digital publishers.
Learn more about this dashboard.
Note: This dashboard inspired us to make a whole new product called Currents!
External referrals in the Parse.ly network
Current top 10 external referrers
Referral traffic sources by category
About the traffic source dashboard
Digital publishers rely heavily on external sources (social shares, search platforms, links from other sites, etc.) for their incoming traffic. That's why it is so important for them to be aware of industry trends and shifts in traffic.
Updated continually, Parse.ly's traffic sources dashboard provide insight into referral traffic to the 2500+ sites in Parse.ly's network of online media sites. Tracking referral data to these sites by date and traffic source helps digital publishers to understand where visitors come from. Use this dashboard to compare traffic from the biggest referrers —like Facebook and Google—but also to track and compare other meaningful sources of traffic that may not garner as much attention.
Bloomberg: Global growth by paying attention to local audiences
Bloomberg achieved an ambitious internal goal to increase their global presence by segmenting their traffic by region.
Slate: Increasing reader loyalty and growing subscriptions
Slate monetized their incredibly loyal audience by shifting their focus from unique visitors to engaged time.
HelloFresh: Standing out in a market with too many cooks
Global meal kit provider HelloFresh uses content to differentiate their brand identity and curate an enjoyable at-home cooking experience for their customers.