Moments
Explore how people celebrate and share the once-a-day, once-a-year and once-in-a-while moments that matter.
Select another insights category:Momentschevron-down
From daily coffees and shared meals to birthdays and first jobs, moments have always brought people closer together. Find out how shifts in technology are changing the way people celebrate time-honored traditions, and how consumer behavior has evolved from calendar-based to ephemeral—on people’s own terms, at scale and in real-time. These advancements in communication also create new avenues for marketers, planners and creatives looking to connect with these once-a-day, once-a-year and once-in-a-while moments.
Moments that Bring People Closer Together
Once-a-Day Moments
Everyday moments of social connection
Once-a-Year Moments
Holidays, events and seasons that take place annually
PEOPLE INSIGHTS
April 17, 2020
Creating Lasting Connections Through Meaningful Marketing During Ramadan
PEOPLE INSIGHTS
November 15, 2018
What Shoppers are Saying on Facebook Leading Up to Black Friday and Cyber Monday
Once-in-a-While Moments
Turning points and new life stages
Insights to Go
Get insights faster. Filter, find, download and share the latest stats from Facebook IQ.