Tarek Malouf grew up in London and attended The American School in London's St John's Wood. It was there that he was introduced to, and grew to love, American desserts and cupcakes. After attending university in London and Los Angeles, he worked for ABC News (American Broadcasting) in their London bureau for several years. In 2002 he decided to leave journalism and started planning The Hummingbird Bakery. The Bakery has branches in Portobello Road in Notting Hill, Old Brompton Road in South Kensington, and Wardour Street in Soho. The Hummingbird Bakery Cookbook is his first book. Visit The Hummingbird Bakery website at www.hummingbirdbakery.com